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Revision History For: K Mart and Martha Stewart

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Will Martha Stewart be able to turn low-end K Mart into a shopping mecca for the affluent Living devotees? Will it differentiate K Mart from Wal-Mart and other discounters? Will it give K Mart an up-scale market position, challenging retailers such as Bloomingdales, Neiman-Marcus, and Nordstrom with new price points? Or will Martha just be a small tail trying to wag a great, big dog?

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