The Fragrance Counter, a subsidiary of Allou Health & Beauty has entered into a marketing agreement with Yahoo (YHOO), Excite (XCIT), and Lycos (LCOS). Here's the press release from 4-20-98:
Monday April 20, 7:50 am Eastern Time
Company Press Release
SOURCE: Allou Health & Beauty Care, Inc.
The Fragrance Counter Becomes the Dominant Marketer of Prestige Designer Fragrances on the World Wide Web Resulting from Alliances with Three Leading Search Engine Companies
BRENTWOOD, N.Y., April 20 /PRNewswire/ -- Allou Health & Beauty Care, Inc. (Amex: ALU - news), today announced that its wholly-owned subsidiary The Fragrance Counter, Inc. has entered into agreements with three leading search engine companies: Yahoo! Inc. (Nasdaq:YHOO - news; yahoo.com ), Excite, Inc. ( excite.com ), and Lycos, Inc. (http://www.lycos.com ). Under the terms of the agreements The Fragrance Counter will have the right to market its products through these search engine companies.
David Shamilzadeh, chief financial officer and senior vice president, stated, ''These agreements are a major step in our goal of becoming the leading electronic retailer in the fragrance industry. We are confident that The Fragrance Counter is the ideal source for anyone looking to purchase upscale fragrances, and now these alliances provide one button access to on-line shoppers.''
The financing required by The Fragrance Counter to fund its obligations under these agreements is being provided to The Fragrance Counter by senior members of Allou's management.
Allou Health & Beauty Care, Inc. is the Premier distributor of over 22,000 nationally advertised health and beauty aid products, branded and generic prescription pharmaceuticals, prestige designer fragrances, cosmetics and branded non-perishable foods. Through its wholly-owned subsidiary Allou Personal Care Corporation, the Company manufactures upscale hair care and skin care products. The Company also retails prestige designer fragrances electronically through its wholly-owned subsidiary The Fragrance Counter. Allou's account base consists of 4,200 independent drug and convenience stores including the national chain stores.
fragrancecounter.com
This release may include forward-looking statements concerning Allou's intent, belief or current expectations with respect to, among other things, trends affecting its financial condition or results of operations and its business and growth strategies. Such forward-looking statements are not guarantees of future performance and involve risks and uncertainties that may cause actual results to differ materially from those projected, expressed or implied. Allou does not undertake any obligations to update or revise any forward-looking statements.
SOURCE: Allou Health & Beauty Care, Inc.
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