Tweeter Home Entertainment Group retails mid- to
high-priced audio and video equipment in about 50
stores in the US. Its stores sell home and car stereos,
large screen televisions, VCRs, and camcorders. Audio
and video equipment sales each make up about 40% of
revenues; mobile and other equipment account for the
remainder. Tweeter touts its Automatic Price Protection
program, which automatically reimburses customers the
price difference if a competitor offers the same product at
a lower cost within 30 days of sale. Tweeter's stores are
operated under the Tweeter name in New England, the
Bryn Mawr name in the mid-Atlantic, and the HiFi name
in the Atlanta area. |
