Hoover's Capsule:
Pivotal helps companies pirouette with customers. The company makes customer relationship management software primarily for midsized and large companies. Its Pivotal Relationship lets users share information for such tasks as targeting prospects, building marketing campaigns, forecasting sales, and tracking orders. Its Pivotal eRelationship manages relationships over the Internet. The company also offers consulting, implementation, support, and training services. Pivotal sells its products directly and through resellers and system integrators. Customers include Lucent, KPMG, and USAA. Kleiner Perkins owns about 20% of the company and Ventures West Management owns about 14%.
How does PVTL fit in with middle market experts Saleslogix (SLGX) and high end gurus, Clarify, Vantive, SEBL, and Oracle? |
