TSIG.com is...........
1). An e-tailor selling products: cd's & film (books, & dvd's soon)
2). A Teleservices company offering telephony support
3). A marketing company.
Number three may be the most important and least discussed about of the three main aspects of TSIG's business. The marketing strategy directs traffic to TSIG's web e-tail sites and their partners sites while gathering data about these customers for future marketing efforts by both tsig and tsig's partners. The teleservices support the sites or is a stand alone outsource.
TSIG's marketing strategy answers the two primary questions for e-tailers.
1). How do e-tailers effectively and inexpensively direct(attract)
customers to their web page site stores?
2). How do e-tailers retain customers without having to constantly
pay to retain these customers?
TSIG's strategy is predicated on co-branding, third party and permission marketing.
How does TSIG simply do this?
TSIG makes deals with recognized charities and corporations for "cards". TSIG's name doesn't necessarily appear on the card. The card name is a familiar name like Coca Cola or 4H which distributes these cards for tsig . All these other companies or charities promote the "card" as part of a promotional deal or fund raising event.
So what does this mean?
First, free THIRD PARTY advertising happens because a TSIG site is being directed to via the specific corporate or charity card creating web traffic and eye balls.
Second, revenues are generated directly via card sales like with the Coca Cola deal w/o even any sales of products.
Three, once the card is purchased, since prices of TSIG's CD's (and other soon to come products) are lower than competitors due to lower costs of advertising, customers are retained because of these lower prices for, at least, the duration of the card (for example, 20 compact disks).
Finally, a growing customer data base becomes a commodity to leverage, and also forms a 1 to 1 marketing relationship where sales are measured by the amount per customer rather than simply the number of customers
After you read the report and listen to the interview per the links provided below, please read a number of the beginning posts on this thread to further understand what tsig.com's business model is about, and why it is unique. Please also read "risks factors and disclaimer" which is the first post on this thread.
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Company Corporate Website:
tsig.com
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Company Product Sites as of 01/27/00
mymusiccard.com
myphotocard.com
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Affialiates Web Sites
nettaxi.mymusiccard.com
mycard.com
fblamusiccard.com
americasathletes.org
(click left hand side for AAD MusicCard)
4hmusiccard.com
thebabecard.com
nmc.org (click "my music card")
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Transfer Agent Phone #: 303-282-4800
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Tsig IR Contact & Number
tsig.com
Paul Henry 1-800-895-4410/1-727-897-4000
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Independent Unsollicited Report
otcinternetstocks.com
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Interview and Transcript-
otcinternetstocks.com
jps.net
tsig was NOT compensated for the report or interview
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Risks & Disclaimer Link
Message 12713064
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Thread Partication Guidelines Link
Message 12713075
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Suggested Posting Method & Abbreviations Link
Message 12713104 |
