INFOTOPIA INC - Body Rocker Infomercial to Debut in Over 30,000,000 Households - Show Is Near Completion
New York, New York, Sep. 07, 2000 (Market News Publishing via COMTEX) -- Infotopia Inc. announced that it has contracted with Product Information Network (PIN), a leading Cable TV network, to deliver a pilot version of its Body Rocker infomercial to the entire nation. Infotopia has been testing the Body Rocker infomercial in small, regional markets for the last several weeks. This event will mark the infomercial's first national debut.
The Body Rocker infomercial will air on national cable networks on Saturday, September 9th, 2000. Stations in each time zone across the United States will air the infomercial at 6:30pm local time. The infomercial will also be making special appearances in Detroit on WADL at 5:30pm and Chicago on WOAT at 7:00am.
Ernest Zavoral, President of Infotopia, stated, "The Body Rocker has been performing very well in our regional tests. We will be able to launch the final infomercial and begin generating revenue from it with a minimal of refining and editing. This national test will help us to determine exactly where we need to make improvements. We encourage all of our investors to enjoy the show."
If you miss the debut of the Body Rocker infomercial on PIN, you can view the infomercial on our website at infotopia.com
ABOUT INFOTOPIA The Company's mission is to produce, market, and distribute an expanding line of high-quality, innovative health, fitness and consumer products. Infotopia is modeling its business after Direct Focus (NASDAQ: DFXI chart, msgs). Infotopia seeks out products that deliver superior value, outstanding quality, and competitive prices to best satisfy customer demand. The Company markets its products to consumers through a variety marketing channels, including infomercials, distributor alliances, and Internet e-commerce. The management at Infotopia is committed to increasing corporate revenues and profits.
ABOUT PRODUCT INFORMATION NETWORK Product Information Network (PIN) is a 24-hour cable TV network that produces revenue for its affiliates by offering primarily long-form advertisements and informational programming. PIN provides viewers with full-length product demos and service information as well as a venue for customer inquiry, purchase and delivery. PIN currently reaches more than 30 million cable TV and broadcast households through carriage on systems operated by all of the top 10 multiple system operators in the United States. PIN is a joint venture between Jones International Networks Ltd. and Cox Communications Inc.
This news release includes "forward-looking statements" that include risk and uncertainties. The forward-looking statements in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially due to a variety of factors, including without limitation the Company's ability to produce and market products and/or services and other risks detailed from time to time in their Company's reports filed with the Securities Exchange Commission.
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