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Revision History For: FIVE BELOW- We'll give them 24 months

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Return to FIVE BELOW- We'll give them 24 months

Five Below IPO'd todayAnother joke, Give it two years max. Either way, worth shorting asap

It will see single digits by February 2013

Priced at 17

Astounding 29.43 hod thanks to WS magic

27.49 now

It's not a discount store by any means, but WS has no problem marketing it like one.

It's not BIg Lots, Dollar General, or 99c store

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Stocks to Watch: FIVE, ESRX, WAG & Moreat CNBC(Thu 12:58PM EDT)

Five Below's shares soar in initial tradingAP(Thu 12:13PM EDT)
Five Below Pops 53% in IPO Openingat The Wall Street Journal(Thu 11:23AM EDT)
UPDATE 1-Five Below shares surge in market debutat Reuters(Thu 11:09AM EDT)
Five Below surges 49% on first day of tradingat MarketWatch(Thu 10:58AM EDT)
Discount retailer Five Below prices IPO at $17/shrat MarketWatch(Thu 10:47AM EDT)
Five Below, Inc. Announces Pricing of Its Initial Public OfferingGlobeNewswire(Thu 7:00AM EDT)
InPlay: Five Below prices 9.6 mln share IPO at $17.00 per share, at high end of increased $15-17 expected rangeBriefing.com(Thu 6:27AM EDT)

» More Headlines for FIVE

Run by the Zany Brainy crew

The store was interesting when they first opened due to the novelty of their products and there were some decent values.

But like the dollar stores, it is becoming more of a challenge to get decent Chinese products cheap enough.

This company now resorts to selling for 2-5 dollars many of the same items found for a dollar at dollar stores.

Unlike the dollar store, the have a more difficult time creating value in their price range. When they run out of product-which they often do- they simply throw more books, software, and dvds on the shelves

Really Cool Plastic cup with lid

$5

Super duper cool roll of Neon Duck tape

$4

Why pay 1 dollar for ear buds when you can pay 5 at Five below?

Zany Brainy
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Zany Brainy Former type Industry Fate Founded Defunct Headquarters Products Parent


Subsidiary
Retail
Bankruptcy, dissolved by parent company
1991
2001
King of Prussia, Pennsylvania, United States
Toys
FAO Schwarz

Zany Brainy was a United States retail store chain owned by FAO Schwarz that sold educational toys and multi-media products aimed at children ages 4–12. Its merchandise included games and puzzles; infant development toys; books, audiocassettes, CDs and videos; arts and crafts; building toys and trains; computer software; electronic learning aids and musical instruments; science toys; plush toys and dolls; and sports-themed toys. The stores offered daily events such as workshops, concerts, and author appearances.

David Schlessinger, who had earlier started the now-defunct Encore Books chain of bookstores, founded Zany Brainy in 1991. The company's CEO was Thomas Vellios. The company filed for Chapter 11 bankruptcy protection on May 15, 2001, having faced financial difficulties since acquiring rival company Noodle Kidoodle in 2000. Later in 2001, Zany Brainy's assets were sold to Right Start. [1] At the time of the sale, Zany Brainy had 187 retail locations nationwide.

David Schlessinger and Tom Vellios have founded another successful retail chain, Five Below.