Rocky Mountain Ginseng, Inc.
302 - 1107 Homer Street
Vancouver, B.C. V6B 2R9
Tel: (604) 420-0095
SHANGHAI MUNICIPAL GOVERNMENT TO ASSIST ROCKY MOUNTAIN (FUZHOU)
DRUG CO. ENTER SHANGHAI MARKET
October 1, 2001
Vancouver, Canada - Rocky Mountain Ginseng, Inc.'s (Pink Sheets: RMGS)
President, Mr. Brian Hodge, is pleased to announce the company has made a
major breakthrough in accessing the Shanghai market. He stated senior
officials in Fuzhou's Municipal Government, and a company associate who is a
high ranking official in the Central Government in Beijing, organized a 2
dayprogram in Shanghai to formally introduce the company to senior development
and regulatory officials in Shanghai and prominent leaders from Shanghai's
private sector.
"Last week the World Trade Organization in Geneva authorized China's
application to join the WTO. Formal approval is expected in November. Rocky
Mountain (Fuzhou) Drug Co., Ltd., a wholly foreign-owned company in China,
possesses very valuable rights and licenses to capitalize on China's
joining theWTO", stated Mr. Hodge. Shanghai's dynamic leadership recognizes the value
of these rights and entered into lengthy discussions with the company about
how to develop a co-operative program that would be mutually beneficial.
"What is significant", Mr. Hodge explained, "is that this company has the
rightto immediately import or export healthy foods and drugs once China is a WTO
member. Western companies who want to fast track their entry into China
willwant to use this right and conversely Chinese healthy food and drug
companies also want to access this right." (Last year China's healthy food
market was worth 12 billion USD.)
"Shanghai's leaders want to assist their healthy food and drug industry
capitalize on China's WTO membership as quickly as possible", stated Mr.
Hodge.
As a result, the following co-operative understanding was reached.
a) Shanghai city will let the company use its Fujian licenses to enable the
company to enter that market immediately. The company will simultaneously
apply for a Shanghai municipality business license which often takes up to a
year to obtain. The company will soon receive formal approval from the
chiefmagistrate in Shanghai to commence business in facilities identified
earlier.
b) By the end of this month, the company will have full authority to do
business and work in Shanghai. Many government leaders have close
relationships with many wealthy businessmen in Shanghai. The city will work
with the company in dividing the city into zones. Each zone will have the
capacity to support a certain number of franchise stores and a certain
numberof company-owned stores. The city's private sector friends will
be "encouraged" to buy a certain number of franchises in each zone. The
city's Real Estate Department will assist the company in leasing ideal
locations(much sought after by other entrepreneurs!)
c) The city will introduce the company to major state-owned drug companies
and will assist the company in setting up distributors.
d) The company, in turn, will work with the city to assist healthy food and
drug companies they identify to use the company's export permits and network
to develop export opportunities immediately after China's entry to the WTO.
e) The city will assist the company in product promotion. The company has
been invited to join Shanghai's prestigious National High Quality Consumer
Products Show in November. This show is co-sponsored by the National
Foreign Economic Relations Committee and the city of Shanghai. The
government will assist the company by paying 25% of the costs. They
suggest the company use this venue to promote its franchise program, etc.
f) The Central Government will encourage Beijing and Guangzhou cities to use
the Shanghai model in helping the company enter those markets and to work
with their drug and healthy food companies.
g) The company will also get help from these municipal governments and the
Federal Government in getting product approvals.
h) Government officials welcome prospective investors to contact them
directly or to visit them personally to verify this. The company can
providecontact information.
"Shanghai", said Mr. Hodge, "is elated it is able to host APEC and
PresidentBush's visit to Shanghai in October and it wants to be one of the first
Chinesecities to capitalize upon China's joining the WTO." They like the fact the
company has recently set up an international marketing division.
Mr. Hodge concluded that under China's new market economy it is possible to
develop close working relationships between government and the private
sector. He sees a major economic benefit resulting from this co-operative
understanding.
ABOUT ROCKY MOUNTAIN GINSENG, INC.
Rocky Mountain Ginseng, Inc.'s head office is located in British Columbia,
Canada. The Company exports American ginseng to its facilities in Fuzhou,
China where it manufactures and processes America ginseng products. Rocky
Mountain Ginseng, Inc. holds exclusive world processing and distribution
rightsto several innovative value added ginseng products developed in North
America.
Rocky Mountain Ginseng, Inc. purchased a drug manufacturing facility in
February 1999, now known as Rocky Mountain (Fuzhou) Drug Co. Ltd. This
acquisition included all necessary drug and hygiene licenses allowing the
Company to import, export, manufacture and distribute ginseng products in
allprovinces of China. The company has also recently obtained the right to
establish company-owned stores and franchised stores anywhere in China.
The Company currently produces traditional ginseng products for the Chinese
Market, which includes selling to its wholesale customers and through its
retailstores, with the Chinese factory employing 42 people in processing, sales,
accounting and management. Rocky Mountain (Fuzhou) Drug Co. Ltd. is the
first wholly owned Canadian Company in the Fujian province.
Contact Information:
PMR & Associates, LLC
Pat Rost, 760-942-0015
e-mail: PMRandCo@aol.com
Rocky Mountain (Fuzhou) Drug Co. Ltd.
Brian A. Hodge, President
(86) 591-379-7969 (phone)
e-mail: rockymt@public.fz.fj.cn Website: www.RMGGInvestor.com
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