Global Network Expands Deployment of Its Proprietary Real-Time Tracking Technology
Accuracy of Tracking Technology is Verified With Major Daily NYC Newspaper
Technology is Also Being Tested With 8 Additional Publishers
NEW YORK, Oct. 12 /PRNewswire/ -- Global Network Incorporated (OTC Bulletin Board: GNNU - news) announced today that it has expanded deployment of its proprietary real-time verification technology. The Company's technology allows publishers, advertisers, and third party auditors to track page views, or the number of individuals who see an advertisement, on a real-time basis, producing live data that can be used to enhance campaign results.
Global Network announced that it is currently working closely with a major New York-based daily newspaper to track real time page views on the newspaper's editorial site. This service not only allows the newspaper to verify the amount of traffic it is receiving for ad impression purposes, it also allows the publisher to gauge audience receptivity of specific editorial content. The Company's technology offers publishers great precision in tracking and reporting site usage on an editorial and content specific basis. Moreover, in a more recent beta test, when Global Network compared its real-time verification system with a west coast-based paper, the variance was 0.1%.
``This commercial beta test once again shows that our technology is effective and accurate. We feel that superior technology is at the very core of our value proposition to clients. In the coming weeks, we will be deploying the beta test with numerous agencies and newspaper companies, and soon expect to offer our real-time verification technology on a free trial basis to select newspapers and ad agencies,'' commented Mr. James Mason, President and CEO of Global Network.
The Company also announced that its software engineers are continuously adding enhancements to the proprietary GNI System, including technologies that reduce the time required to make an ad campaign purchase by up to 99%. ``An advertising buy that takes an ad agency four days to execute can be done by our system in five minutes,'' Mr. Mason added.
About Global Network Inc.
Global Network is an Internet marketing company, similar to ADForce and Flycast (recently acquired by CMGI), with a business-to-business plan for servicing and supporting the Internet businesses of newspaper publishers. Global Network utilizes proprietary software solutions for implementing complex online advertising campaigns and for generating real-time verification of customer results. For more information, visit Global Network's website at dgonn.com or globalnetworksonline.com or by contacting Dilek Mir, Vision Corp. Consulting, at 310-479-6620 or gnnu@visioncc.net.
Statements in this press release other than statements of historical fact, including statements regarding the company's plans, beliefs, and estimates as to projected market size are ``forward-looking statements.'' Such statements are subject to certain risks and uncertainties, including factors listed from time to time in the company's SEC filings, and actual results could differ materially from expected results. These forward-looking statements represent the company's judgment as of the date of this release. The company disclaims, however, any intent or obligation to update these forward-looking statements.
SOURCE: Global Network Incorporated |
