FRIDAY'S PRESS RELEASE 08/13/99 Date 08/13/99 Company MPL COMMUNICATIONS INC. Title Mpl Communications Inc. - Publisher's E-commerce Expansion Plans Outlined To Shareholders
**START-IO-STORY** OUTLINED TO SHAREHOLDERS
MPL COMMUNICATIONS Inc. (ASE-MPZ) publisher of a number of well-known financial advisory services including Investor's Digest Of Canada, has strengthened its online electronic delivery capabilities and is now a significant e-commerce player, shareholders were told at today's annual meeting here.
MPL has historically been a leader in the independent financial and investment advisory publishing business in Canada. This year the company launched an electronic subscription service, IDOnline.ca, and has committed substantial resources to development and marketing of its e-commerce activities.
In June, MPL realized $1,050,000 from the issuance of three million special warrants to finance further growth, development and marketing of its on-line financial information services. In July the company announced the acquisition of Carlson Online Services Inc. to be an integral part of its expansion into electronic delivery services.
"MPL's success over the past 10 years has been because of our ability to provide our customers with independent, high quality, actionable investment advice," said Chairman Stephen Pepper. "Our publications' subscription base of 65,000 in Canada with a high rate of renewals gives us a solid foundation to build a dominant position in the rapidly evolving e-commerce business."
As well as Investor's Digest of Canada, the country's largest investment newspaper, MPL also publishes The Investment Reporter, founded in 1941 and believed to be the oldest continuously published investment advisory in North America.
Other titles include the Money Reporter, Canadian Mutual Fund Adviser, All Star Funds mutual fund rating service, Blue Book of Stock Reports, Best U.S. Stocks for Canadian Investors and the Canadian Resources and PennyMines Analyst. The company is the Canadian publisher of Louis Rukeyser's Wall Street, the U.S.'s most widely circulated investment newsletter.
Mr. Pepper said that while MPL will continue to seek growth in its traditional print media business, it will devote an increasing share of resources to building online information services.
He said the company is developing an aggressive strategic plan around its IDOnline.ca initiative and that details will be announced at a special shareholders meeting later this fall.
Shareholders were told MPL's revenue grew 10.4% to $9.1 million in 1998, compared to $8.3 million in 1997. The average annual rate of compound revenue growth over the past 10 years has been 18.8%
MPL Communications Inc. trades on the Alberta Stock Exchange under the symbol MPZ and has approximately 14 million shares outstanding.
CONTACT: Stephen D. Pepper, Chairman, MPL Communications Inc. 133 Richmond St. West, Toronto, Canada Tel: (416) 869-1177 Fax: (416) 869-0456
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