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Microcap & Penny Stocks : CBRB : CBR BREWING - OTC:BB

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To: Pat Maguire who wrote (23)6/8/1999 2:32:00 PM
From: M. Merriam  Read Replies (1) of 35
 
Pat, I realize that you're trying to make the best of a potentially bad situation; however, if you read the company's own reports, you will know that local Chinese beers sell at a small fraction of trendy foreign beers, and Blue Ribbon, their present brand, is China's most popular foreign brand. You must be joking about giving up a high margin, foreign premium name for an unknown, low margin Chinese name being a fantastic idea.

Besides, their track record in marketing new, Chinese-style products is less than great. Did you read about their attempts last year to introduce new, local-branded product? They failed to come even acceptably close to their initial sales targets and are having to rework the whole thing. Does their press release sound like they share your enthusiasm over this new development?

Where do you get a break-up value of $1? Book value and break-up value are two very different things. As I read it, their entire business plan has been based on maintaining the Blue Ribbon brand. What now?

Mike
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