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Technology Stocks : Dell Technologies Inc.
DELL 124.16+0.1%10:49 AM EST

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To: jim kelley who wrote (24960)12/12/1997 7:01:00 PM
From: Elwood P. Dowd  Read Replies (2) of 176387
 
Why do they carry them??? The "step up" business must be incredible. The advertising swat and draw that they get out of a $799. computer in itself makes it worth having, even if they don't sell a single unit, not to mention the store exposure that they get and repeat business of other non-computer related items (like refrigerators, ranges, stereos, tvs, etc.), especially in stores like Best Buy. I live in a community made up predominately of middle/lower middle class people. Good people. They shop at Wal-Mart and K-Mart and they want computers, too. Not everyone in this world can drive a Mercedes and own a Harley Davidson, so they settle for Chevrolets and Hondas, but they still get there. Most on these threads can afford to buy a loaded up $3000.00 computer, but that's not the real world. Sub Zeros give everybody a chance to surf the web. What about quality and durability? My best analogy is that my 5 year old S-10, 4 cylinder, stickshift pickup truck is far more reliable than the 2 "luxury" cars I've owned over that same 5 years. Am I the only "fast-floor", big ticket, high volume retailer on this thread??? Stephen
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