Monday July 26, 7:06 am Eastern Time
Company Press Release
PRIMEDIA Workplace Learning Partners With Digital Lava for Internet and CD-ROM Content Distribution
Digital Lava Provides Rich Mixed Media CD-ROM and Internet Solutions for Workplace Learning Applications
LOS ANGELES--(BUSINESS WIRE)--July 26, 1999-- Digital Lava Inc. (AMEX:DGV - news), developers of the award-winning VideoVisor(TM) Professional software application, Monday announced that PRIMEDIA Workplace Learning (PWPL), a subsidiary of Primedia Inc. (NYSE:PRM - news) has selected Digital Lava as a strategic technology partner for enabling Internet and CD-ROM content distribution.
Digital Lava's VideoVisor Professional software application is being used to transform PWPL content into rich mixed media training applications.
''In the new age of digital media delivery to the desktop, Primedia Workplace Learning will continue its leadership role in creating high quality education, information and training video content,'' said Chris Bond, vice president of Technology Development at Primedia Workplace Learning. ''Digital Lava's technology integrates very neatly into the PWPL technology strategy by providing the ability to easily author high quality video content for distribution on CD-ROM or online via the Internet or intranet.''
PRIMEDIA Workplace Learning pioneered the development and delivery of education, up-to-date news and skill development using state-of-the-art multimedia technologies. PWPL is the acknowledged leader in providing industry-specific education, information and training to dozens of industries worldwide. The high-quality content of PWPL's training programs enables subscribers to fulfill federal and state-mandated training, continuing education requirements, and to earn college credit. The company delivers products to approximately 9,000 subscribing organizations and many more individual professionals.
''PRIMEDIA Workplace Learning is a huge content provider, so having a two-fold solution that includes CD-ROM distribution and Internet distribution is essential,'' said Bob Greene, chief executive officer of Digital Lava.
''Digital Lava's relationship with PWPL is a perfect way for PRIMEDIA to straddle both worlds. Digital Lava's software application, VideoVisor Professional, creates interactive, personalized environments where rich mixed media can be modified, navigated, manipulated and customized by end users accessing CD-ROMs or the Web.''
Digital Lava's services and its powerful software enhance audio and video content by synchronizing it with related information from Freelance or PowerPoint presentations, Lotus ScreenCams, Web sites, text documents and other supporting media.
About Digital Lava
Founded in 1995, Digital Lava uses its award-winning software application to publish rich mixed media applications for customers including Lotus Development Corp., Shell Chemical Co., Zurich-American Insurance Group, Ardent Software and UCLA. Digital Lava transforms traditional assets of video, audio, text, PowerPoint slides, graphics and Web links into a productive knowledge base of interactive rich mixed media content for corporate training, financial communications, sales and marketing tools, distance learning, and other media applications.
Interactive content enhanced by Digital Lava is distributed on multiple platforms including CD-ROM and the Internet, or streamed via LANs, WANs, and corporate intranets. Digital Lava's rich mixed media applications support all current streaming media standards from Microsoft and Real Networks. Digital Lava has headquarters in Los Angeles. For additional information, visit Digital Lava's Web site at digitallava.com or call 888/222-LAVA.
This news release contains forward-looking statements concerning the business and products of the company. Actual results may differ from those projected or implied by such forward-looking statements depending on a number of risks and uncertainties including, but not limited to the following: development, shipment and market acceptance. Other risks inherent in the business of the company are described in Securities and Exchange Commission filings, including the company prospectus on Form SB-2. The company undertakes no obligation to revise or update any forward-looking statements to reflect events or circumstances after the date of this release.
Note to Editors: VideoVisor is a trademark of Digital Lava Inc. All other products are trademarks of their respective owners.
--------------------------------------------------------------------------------
Contact:
Digital Lava Inc., Los Angeles
Lynn Stadler, 310/470-1149, ext. 221
lynns@digitallava.com
www.digitallava.com
|
