Alright! We're going to save Tookie with the power of SMS!!!!
Press Release Source: SmartSMS Corp
"Text for Tookie": Fab Finger Media Group to Offer First Text Petition Demanding Arnold to Commute Death Sentence for "Tookie" Williams
Thursday December 8, 6:00 am ET
Heralds SmartSMS(TM) Text Services as the Newest Media for Political Action and Other Causes; K-DAY 93.5 FM Will
Provide Hourly Updates
LOS ANGELES, CA--(MARKET WIRE)--Dec 8, 2005 -- Cell Phone Text Messaging will be used to help save the life of death row inmate, Stanley "Tookie" Williams, scheduled to be executed on December 13th, 2005. Fab Finger Media Group, enabled by veteran Premium SMS provider SmartSMS Corp (Other OTC:SRSM.PK - News) (www.smartsmscorp.com), has set up the "Text 4 Tookie" campaign to allow supporters to petition California Governor Arnold Schwarzenegger to commute the death sentence to permanent life imprisonment via their cell phones using Premium SMS Services.
The "Text 4 Tookie" campaign begins by reaching out through K-DAY (93.5 FM), the premier Hip Hop radio station based in Los Angeles.
"Fab Finger Media Group's hopes are that ultimately the competition will follow our lead," says CEO, Wil Weir. "With the convergent relationship between the entertainment industry and premium text messaging, use is at an all-time high. This is an excellent opportunity not only to get the information to the people, but also to hear what the people have to say. I can't think of a more practical and immediate way to do this than text messaging."
To cast a petition, Tookie supporters simply enter the word "TOOKIE" on the message page on their cell phones and "Send To" 76278, the SmartSMS(TM) short code phone number. Then wait for the response and follow the instructions. The messages are received and daily petition updates will be forwarded to Governor Schwarzenegger. Each text return costs 39 cents, close to the price of a postage stamp, and is automatically billed to the next phone bill.
"This takes cell phone text messaging beyond brand building and will soon allow peoples' voices to be heard on all manner of community and social causes," continued Mr. Weir. "Most importantly, a cell phone text petition is considerably more fraud proof than a signature petition. That's because each mobile phone text message is identified with an independent IP address for immediate identification."
SmartSMS(TM) technology has been used successfully in over 500 campaigns worldwide. Starting with the Text 4 Tookie Campaign, Fab Finger Media Group plans to utilize the technology for all manner of social and civic causes. "Instead of limiting cell phone ancillary uses to brand building, ring tones, wallpaper, photo swapping, etc.," Mr. Weir concluded, "we are going to give people an entirely new approach to provide their opinions on the issues they feel passionate about."
About SmartSMS(TM):
SmartSMS(TM) is an Internet entertainment company that specializes in mobile marketing campaigns for major brands including celebrities, entertainers, and athletes, as well as worthy causes. SmartSMS Corp owns and operates the SmartSMS(TM) Text Messaging technology. This technology, which was originally developed and deployed in Europe, provides keen insights into the consumer market in order to create branding and marketing campaigns that produce results. To date, the platform has been used successfully to launch almost 500 campaigns worldwide. SmartSMS(TM) is headquartered in Los Angeles, with additional presence in New York, Europe, Mexico, South America, and Canada.
Forward-Looking Statements:
With the exception of historical information, this news release and accompanying information may include forward-looking statements that involve a number of risks and uncertainties. Actual results could differ materially from those anticipated as a result of various risks. There are numerous factors that could contribute to such differences; therefore such projected events and anticipated results are not warranties or guarantees that such events will occur or that the Company will achieve such results. For more information about this corporation and risks involved in the investment of their publicly traded shares, please see the Company's web site(s), and/or documents filed with the SEC, which are easily accessible in the EDGAR database system.
Contact:
Contacts:
SmartSMS(TM)
Administration, 310-445-2599
Email Contact
smartsmscorp.com
Gordon Lee, CEO
310-472-6385
Email Contact
Wil Weir, CEO
Fab Finger Media Group
310-399-9149 ext, 2 #
Email Contact
Source: SmartSMS Corp |
