ABACUS DIRECT CORP. (ABDR) Message Board

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Technology Stocks : ABACUS DIRECT CORP. (ABDR)

ABDR 0.300

0.0%

Nov 19 4:00 PM EST

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To: Chucky who wrote (47)	9/30/1998 5:32:00 PM
From: D. K. G.	Read Replies (1) of 60

Chucky, that's an important question. Here's may IMHO 2cents....... Direct marketers will use whatever sales channels that work. The buying pattern over the net or by mail of consumers can be modeled. If a current Abacus member has sales over the net and some by mail that opens up a whole new area for ABDR's services. How do you mail or e-mail the different type of consumer for the optimal response? The non core areas currently being beta tested: Retail Business to Business Telecommmunications Finiancial Services Publishing Fund Raising Test revenue for 97 was $400,000 in 98 $2,000,000 (est) management expects test revenues to offset test costs in 98. I've not listened in on the past two Q's conferences calls so this Data may have changed. As for a good reentry pt. I'm not one to give advice like that. That's up to you. I will say that the retailers in general have been soft and ABDR tends to track with them. Every time we've been below 40 it doesn't stay there long so that looks to be support. There, now that I've said that it will do the opposite. <g> Good Luck, DKG

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