WIZ latest news leaves no doubt they are a B2B internet company.
WSi Interactive announces the launch
of TargetPacks.com and its
proprietary opt-in and e-direct marketing technologies
VANCOUVER, Jan. 4 /CNW-PRN/ - WSI INTERACTIVE CORPORATION
Symbols: CDNX - WIZ OTCBB - WIZZF
WSi Interactive Corporation announces the launch of TargetPacks.com and its proprietary opt-in
and e-direct marketing technologies. Theo Sanidas, President of WSi, comments
``TargetPacks.com has taken advantage of the expertise garnered from our ten years of traditional
direct marketing and database experience. This has been applied to the development of our unique
abilities to collect and segment millions of opt-in names, and to run highly targeted e-marketing
campaigns. We aim to be at the forefront of this Internet marketing sector and our goal is to
achieve a leadership role.'
TargetPacks.com is an important strategic element of WSi Interactive as it will allow the company
to maximize the value of the proprietary opt-in lists being created from other WSi businesses.
TargetPacks.com also provides professional, opt-in list development and management services and
related revenue opportunities to other .com companies.
TargetPacks.com has sophisticated programs that allow clients to definitely target prospects,
personalize and deliver the message, track and analyze the results, and generate timely and
pertinent responses. With access to literally millions of opt-in email addresses, TargetPacks.com
provides effective business to business and business to consumer targeted campaigns that are
information rich and full of value for its online clients.
Executed correctly, e-marketing campaigns are extremely effective in providing exceptional
response rates unrivaled by traditional marketing methods. As more and more people come into
the world of the Internet and discover the ease and convenience of communicating on line, the
businesses that are effectively utilizing this method of message delivery will have a clear advantage.
Comparables of TargetPacks.com include Yes Mail (YESM), which on December 15th, 1999
entered into a definitive merger agreement with CMGI. Other comparables include Digital Impact
(DIGI), Netcreations (NTCR), Lifeminders (LFMN), and Exactis.com (XACT).
WSi is also pleased to advise that it has filed with the SEC its Form 20F (equal to a Form 10K)
for its latest fiscal period ended June 30, 1999. So far as WSi is aware, it is fully up to date with all
of its filings with the SEC. WSi will have its Form 20F and other filinfs available on EDGAR in the
United States in the near future.
The Business of WSi
WSi Interactive Corporation is an innovative Internet business development and marketing firm,
whose objective is to capitalize on direct marketing opportunities on the Internet. WSi builds,
manages and markets online business in the financial, e-tailing and e-commerce, entertainment and
e-advertising sectors.
To receive information on WSi by e-mail or fax, please forward your Internet address / fax no. to
info(at)ws-i.com / fax (604) 687-4990. |
