I am with Dixie-- Frank Clark is one hell of a CEO. Not a scammomatic!
SARASOTA, FLA. (July 28) BUSINESS WIRE -Ramping up to meet aggressive revenue goals, Surgical Safety Products, Inc. (OTC BB:SURG) has recently expanded...in more ways than one. From personnel, to physical location, to product lines, the Company is positioning itself for rapid market penetration.
Recent personnel additions are heavily focused on Sales and Marketing. Starting with the recruitment of seasoned healthcare executive Frank M. Clark of Johnson & Johnson and R.P. Scherer Corporation, SURG is experiencing intense focus on moving the bottom line. "Frank has spent practically his entire life generating sales for world-class companies and now he is applying the same principles to SURG," said company Founder and Chairman Michael Swor, MD, MBA.
Immediately following the recruitment of Mr. Clark, SURG was able to attract two more key Sales and Marketing management team members.
Directing the Company's marketing strategies and developing corporate and customer training is new SURG Marketing Director, Leann Lafko Spofford. Ms. Spofford was most recently a Product Manager for Bristol-Myers Squibb's Oncology Therapeutics Network in San Francisco. She has experience in establishing a nationwide network of computer based kiosks and is well versed in the challenges SURG could face in deploying the national rollout of OASiS.
Strengthening its sales efforts, SURG added Michael Williams as Sales Director. Mr. Williams brings professional experience from Johnson & Johnson's Ethicon Endo-Surgery and PepsiCo, Inc. He will focus on establishing a national network of independent medical sales representatives to promote the Company's growing line of products and services. He will also be the direct liaison between SURG and it's collaborative partner, which is currently under negotiation. This will be a key role since SURG's collaborative partner (to be announced) will be using its professional sales force, over 300 strong, to promote OASiS.
With the recent personnel growth and also the addition of Design Marketing Group, which will serve as the multi-media production unit for the Company, SURG has recently completed a facility expansion and build-out. "We have gone from a small efficient core team to a full house overnight," commented Swor on the recent growth.
While the management and facility have experienced rapid growth of late, the largest increase in manpower is occurring all across the country. "The single most effective component of our marketing and sales plan will never even see the SURG Corporate Center," boasted Frank Clark. "We will have a presence in virtually every healthcare market across the country as we roll-out our line of proprietary, disposable medical devices to the top medical sales representatives in the country." Referring to his tenure in the industry, and the Company's recent attendance of the national meeting of Healthcare Industry Representatives Association (HIRA) in Tucson, Ariz., Clark concluded, "SURG will attract the best of the best with innovative, proprietary products." The establishment of this world-class rep network is a new part of the SURG Sales and Marketing plan.
This release may contain forward-looking statements regarding future events and the future performance of Surgical Safety Products, Inc., that involve risks and uncertainties that could cause actual results to differ materially including, but not limited to, economic conditions, customer demand, adequacy of financing, increased competition in the relevant market, and other factors. |
