The driving force of option pricing is volatility.
I am not familiar with this company. But it does not make any difference. The driving force of option pricing is volatility. There HAS to be movement in the stock or the option will be flat or low delta.
Delta is the amount a stock moves vs. the option’s movement. If a stock moves lets say 1.00 point most NY equity options will move $.33 or 33% delta. Most others move about $.45-.52 to the stock. Remember, you give up anywhere from $.35-.67 to the seller. A real fast mover as ASND, IOMG, SUNW, OEX, will move to $.67 to par. If the market explodes to the upside (gaps up) pricing can reach par or 1 to 1 ratio (delta 100) . This is really rare… The premium is fictitious. The computer model is trying to keep in front of the buyers. Anytime an option is priced over $.50 to the stock and reaches past $.67 (or 67% delta), START SELLING!
Sell your long calls and start selling call writes against your stock, because the stock will settle down to it’s normal trading range and the option you just sold will drop back to .50 delta, or drop 25-45%, so buy it back.
Best buy now…SUQJH, SUQJI, SUQJJ (SUNW Oct 40, 45 & 50 calls). Watch for a discount to the premium for time.
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