Linda,
More than likely IOMG has an ad allowance for customers who advertise IOMG products. I used to work for a consumer product company and we ALWAYS had funds to help the retailer feature product. It was, from the industry I used to work for, a give and take deal. For example, If you, Mr. customer, buy X amount of product Y, my company will give you Z$s for you to advertise the product at Q price. I don't know if this is the same for the computer industry, but I imagine it is the same.
The key, though, is that the product IS being advertised! Whether it is a print, radio, or TV ad, it IS ADVERTISING that will only increase brand awareness. This, at this stage in the game, is VERY IMPORTANT. Which is more than can be said of the LS-120, etc..
Good luck!
RS |