TeleChoice, Inc. January 20, 1998 -- TeleChoice has been inundated with calls from reporters all over the country looking for inside information on the NY Times story of the Big Three computer giants plus DSL. We've been released from our NDA to offer a bit of analysis on the effects of the announcement -- or more specifically, lack thereof!
On the whole, we see the added presence of Microsoft, Intel and Compaq as a positive validation of DSL. Their goal of lessening confusion for consumers in choosing DSL is noble, and pushing the industry to a open, interoperable standard should help start momentum in that direction. Specifics regarding that standard will be made public next week at ComNet.
Plug and play - or splitterless DSL - is one plank of a platform that is required for mass market DSL deployment. Equally important, it is going to be crucial for the ILECs to develop spectrum management capabilities and policies so that the product can be deployed with an understanding and process around how it will impact other services/customers (and be impacted by others). It will also be critical for service providers to develop simple, applications oriented packages and marketing programs to reach below the innovator tier of users.
Even though these heavyweights are now helping DSL, this does not guarantee rapid market deployment or millions of lines by '99 in our opinion. In fact, the success of the working group's efforts could prove to be a mixed blessing for service providers. On the positive side, distribution channel and installation headaches are eased for consumer deployments. On the other hand, DSL in the hands of consumers by Christmas will bring heated pressure to launch service. If they fall behind in deployment, there could be a negative backlash against local incumbent telcos. The final factor to consider is how cable modem deployments will go this year.
We've included a copy of the NY Times story below. |