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Technology Stocks : America On-Line: will it survive ...?
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To: Mick Mørmøny who wrote (11298)9/25/1998 10:22:00 AM
From: Steve Robinett  Read Replies (2) of 13594
 
Madafas,

<<Analysts expect AOL's marketing costs to soar. >>

From your "duck and cover" comment, I take it you see the expense incurred in filling America's basements with AOL disks & CDs as a negative for the stock. Au contraire, AOL is discounted so far into the future that current income/expense issues only slightly affect the market price. I would suggest that a disk blitz would have a positive effect on the stock's price. That is, it would be seen a millions of future customers. Combine that with the probability of another 2:1 stock split and you're looking at $140/share easy.
Best,
--Steve
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