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Non-Tech : E*Trade (NYSE:ET)
ET 16.50-0.3%3:59 PM EST

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To: Spytrdr who wrote (11447)2/4/2000 1:45:00 AM
From: Spytrdr   of 13953
 
Bridge, Weigel Broadcasting Form WebFN.com February 3, 2000

By John Townley
InternetNews.com Correspondent Streaming Media News Archives

Bridge Information Systems and Weigel Broadcast Thursday formed a partnership to create a new online finance site, WebFN.com, LLC., to focus on the creation and dissemination of digitally delivered financial video news.

WebFN will offer both a continuous global financial news telecast and video on demand, combined with an array of investment tools. WebFN will feature a multi-screen format, connecting anchored video reports, text updates and archived information. Distribution will be through traditional broadcast channels and new media, as well as through Bridge and its Telerate affiliate.

Bridge also announced the appointment of Bob Reichblum as chief executive officer of WebFN. Reichblum previously served as vice president for prime-time programming at CNBC and has held a number of other senior management and producing positions in broadcasting including executive producer of Good Morning America.

"The opportunity to redefine the way financial video is produced and consumed is truly exciting," said Reichblum said. "Bridge and Weigel provide all the essential ingredients to build a compelling offering for the broadband environment."
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