!! NEWS -- NEWS -- NEWS !!
(COMTEX) B: SAFE TECHNOLOGIES INTERNATIONAL ANNOUNCES E-COMMERCE SHOP
B: SAFE TECHNOLOGIES INTERNATIONAL ANNOUNCES E-COMMERCE SHOPPERS DISCOUNT
PROGRAM
PALM BEACH, Fla., Aug 11, 1999 /PRNewswire via COMTEX/ -- Safe
Technologies International, Inc. (OTC Bulletin Board: SFAD) announced
today that management has implemented a substantive discount program
for SFAD Shareholders and shoppers in the Company's E-Commerce malls.
Brad Tolley, Vice President of Investor Relations, said, "We have
developed a club membership program, called 'IN CLUB', which will
authorize price discounts off the retail pricing of products for sale
in each of our existing online malls." The Company believes that IN
CLUB will be an important part of the revenue growth potential, in view
of the multiple shopping malls which the Company intends to operate.
INCybermall.com, the Company's "mall of malls," is fast becoming a
"super mall" encompassing a range of specialty malls:
CYBERMALLSCASTLE.com, a room-by-room castle filled with luxury items,
and the soon to be launched DEJAVUFASHIONS.com, a consignment mall for
women's, men's, and children's clothing, and THEGLOBALDELI.com, an
online gourmet grocery. Both these sites can be previewed from Safe
Technologies web site SAFETECHNOLOGIES.com/internet.html.
The IN CLUB membership is an integral part of the Company's plan to
grow their E-Business through a variety of business relationships:
additional malls for in-demand niche products, emphasizing competitive
product lines, which are in the planning stages; potential acquisitions
of other established malls; as well as additional partnerships and
associations for sale of products online, such as 1-800-Flowers.com,
whose products are now being represented for sale in
CYBERMALLSCASTLE.com.
IN CLUB will enable shoppers to receive benefits and accumulate
discount points from each mall in which shoppers purchase. Over and
above price discounts, the Company intends to continually add other
features, prizes, bonus points, frequent flyer, etc. SFAD shareholders,
registering as IN CLUB members, will be entitled to additional
discounts off retail pricing. The Company urges SFAD Shareholders and
mall shoppers to sign up for their INCLUB membership at
INCYBERMALL.COM, at this time.
Tolley concluded by saying, "The Company's investment in E-Business
isan investment in the architecture of the Company's future and we
intend to bea significant player in the internet-based digital
electronic economy which is growing at twice the rate of the overall
domestic economy, presently representing more than 8% of the gross
domestic product. The Company greatly values and is cognizant of the
importance of our current E-Commerce customers, and hopes that the IN
CLUB membership will deepen customer relationships and build shoppers
loyalty."
Forward-Looking Statements: Except for the historical information
contained herein, this news release may contain forward-looking
statements within the meaning of Section 27A of the Securities Act of
l934, as amended, that may involve risks and uncertainties, including
those relating to the availability of suitable financial resources, the
availability of management, unproven market for SFAD's products and
services as well as other risks detailed from time to time in the
Company's SEC reports, including reports on Form 10KSB for the year
ended December 31, 1998.
SOURCE Safe Technologies International, Inc.
(C) 1999 PR Newswire. All rights reserved.
prnewswire.com -0-
CONTACT: Brad Tolley, VP, Investor Relations of Safe Technologies
International, Inc., 561-832-2700, or e-mail,
investor.relations@safetechnologies.com
WEB PAGE: safetechnologies.com
GEOGRAPHY: Florida
INDUSTRY CODE: CPR
MLM
SUBJECT CODE: OTC
PDT
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