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Technology Stocks : PVII--Princeton Video
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To: Craig Jacobs who wrote (124)1/12/2000 3:13:00 PM
From: caly   of 172
 
Can't ask for better PR!

""We were looking for some way to brand the neighborhood with the CBS logo," said Steve Friedman, the executive producer of "The Early Show" who is entrusted with bringing the program, in which CBS invested at least $30 million, up in the ratings from its current No. 3 spot. "It's a great way to do things without ruining the neighborhood. Every day we have a different way of using it, whether it's logos or outlines. And we haven't even scratched the surface of its uses yet."

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