David thanks for your answer concerning HDTV. My question wasn't rhetorical---I was just wondering if Cube had addressed the problem in a publicly known, concrete way. I looked at the "products" page at their site, and couldn't find any directly correlated decoders.
Another aritcle:
What Is Digital TV Anyway? Here Are Common Questions
By BRYAN GRULEY and KYLE POPE Staff Reporters of THE WALL STREET JOURNAL
With the federal government about to issue the country's first licenses for digital television, the question is: Should consumers care?
Digital TVs, hailed as the biggest thing to hit broadcasting since color TV, will offer movie-quality pictures and the sharp sound of compact disks. But so far, consumers have reacted with a yawn. The promise of a new generation of television sets hasn't caused people to put off buying conventional tubes, and TV retailers say they've heard few questions about the new technology.
The FCC is preparing to give broadcasters free licenses to offer digital TV now that the companies have agreed to launch the service in at least 10 major cities by October 1998.
Now, the government's announcement of a timetable and rules for broadcasters will bring the introduction of digital TV much closer. Here's what consumers may want to know.
Q: What's different about digital TV?
A: Broadcasters will be able to send more data over the airwaves using a digital signal that can handle more information. That produces a more detailed picture, with clearer images, brighter colors and sharper sound. The sets themselves will be flatter, like the screens at movie theaters. As TV makers race to put out new sets, technology companies including Microsoft, Compaq and Intel say they are teaming up to develop digital computer screens that will carry TV programs. Sports fans especially will appreciate the wider angle and zippier images of high-definition TV. Imagine, for instance, a close-up of a quarterback that includes a much wider view of the field around him and the coaches on the sidelines. You also could get more choice in programs. Some broadcasters will use their ability to compress digital data to offer a single, high-definition TV channel; others will offer several different channels that may not be as super-sharp, but will be sharper than what you get now. Broadcasters also could use the channels to offer paging or other data services, or to combine conventional programming with chunks of data. A basketball game, for instance, could be accompanied by a stream of data containing team statistics and player bios, called up at a viewer's whim.
Q: How much will digital sets cost?
A: TV makers estimate the earliest sets will be available next fall at a starting price of about $2,500, making them a likely purchase only for gadget freaks and videophiles. But digital set prices are expected to tumble as more people buy sets and makers cut manufacturing costs.
Q: When will digital service be available?
A: As soon as fall 1998 in many metropolitan areas, though not for several years in smaller markets. Broadcasters now must install transmitters and production equipment that will enable them to broadcast a digital signal. Under pressure from regulators, broadcasters have pledged to make digital TV available in the ten biggest U.S. cities within 18 months.
Michael Sherlock, executive vice president for technology at NBC, said the rollout of digital TV will be similar to the advent of color TV, which took a decade to find its way into 45% of U.S. homes. "It's not going to happen overnight," Mr. Sherlock says.
Q: Must I buy a new TV set?
A: Not for a long time. Local stations will continue to broadcast their current analog signals for as long as another decade while they launch the digital service. While current TVs can't receive a digital signal, you will be able to buy a converter box, which will cost $100 to $200 and look like the boxes provided by cable operators. Reception over the converter will be better than what you currently get -- but not as crisp as you'd get over a digital unit.
The FCC hopes that by 2006, traditional broadcast feeds will end; many industry observers, though, don't expect that deadline to stick, so TV buyers could have several more years to switch over.
Q: Will I still be able to get cable or satellite-dish service?
A: Yes, without any noticeable difference. Digital TV sets will enhance reception for satellite customers, because satellite carriers already broadcast in digital. That will also be true for cable customers as the cable industry converts to a digital feed over the next several years.
Q: Will I still be able to watch my favorite old programs?
A: Yes, all the programs in the networks' current libraries will be reformatted for the digital standard. Some shows, like movies and some filmed dramas shot in high-quality film, already work digitally.
Production of other programs, though, will have to be completely revamped to comply with the digital standard. News and sports programming, for instance, will require new sets, new cameras and even new makeup to look right on a sharper digital screen.
NBC's Mr. Sherlock estimates that the nation's 1,600 local stations will have to spend as much as $2 million apiece upgrading their systems to digital, and that's without the cost of building a new transmission tower. As for the networks, NBC alone already has spent $50 million building a digital infrastructure at its Rockefeller Center headquarters in New York. |