NEW YORK, Nov. 5 /PRNewswire/ -- fashionmall.com, Inc. (Nasdaq: FASH)
today announced a deal with AltaVista (Nasdaq: CMGI) through DoubleClick
(Nasdaq: DCLK) to be a premier vendor on their Shopping, Fashion and Apparel
category. Under the terms of the deal, Fashionmall.com will be accessible
throughout AltaVista Shopping by combining advertising, and tenancy, which is
set to begin before the critical Thanksgiving day launch of the official
holiday shopping season.
"This is an extremely significant agreement for us," says Fashionmall.com,
Inc. Director of Business Development Paul Dunay, "with their massive reach,
AltaVista provides access to a diverse and fast-growing audience. We are very
proud to be one of the AltaVista premier partners."
AltaVista Company, a majority-owned operating company of CMGI, Inc.
(Nasdaq: CMGI) recently unveiled a dramatic new network of services designed
to champion the power of the Internet as the interactive medium for the
pursuit of knowledge. AltaVista now combines three industry-leading Internet
services into its network to put more power within the grasp of users than
ever before.
Fashionmall.com, Inc. operates fashionmall.com
(http://www.fashionmall.com), the vertical fashion portal, and outletmall.com
(www.outletmall.com), an on-line off-price fashion site. Fashionmall.com,
established in 1994, combines an on-line shopping mall with fashion content to
provide a centralized site for manufacturers, retailers, magazines and
catalogs to advertise, display and sell their products. Outletmall.com offers
name brand designer merchandise at discounts of 25%-75% off retail prices.
The company focuses on fashion, apparel, footwear, beauty and related
lifestyle products and accessories. fashionmall.com, Inc. also contracts for
the distribution for its site, merchandise and/or content with major Internet
portals, including Excite, Yahoo, MSN, Amazon.com and AOL.
Statements in this press release other than statements of historical fact
are "forward-looking statements." Such statements are subject to certain
risks and uncertainties, identified from time to time in the Company's filings
with the Securities and Exchange Commission that could cause actual results to
differ materially from any forward-looking statements. These forward-looking
statements represent the Company's judgment as of the date of the release.
The Company disclaims, however, any interest or obligations to update these
forward-looking statements.
SOURCE fashionmall.com, Inc.
-0- 11/05/1999
/CONTACT: Laurel Imig of fashionmall.com, Inc., 212-891-4226,
info@fashionmall.com/
/Web site: fashionmall.com |
