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Friday September 4, 10:23 am Eastern Time
Company Press Release
SOURCE: Fresh'n Lite, Inc.
Fresh'n Lite, Inc. Teams with Dallas Cowboy Chad Hennings and NBC 5's
Brian Jensen in Weekly Radio Show
LONGVIEW, Texas, Sept. 4 /PRNewswire/ -- Fresh'n Lite, Inc. (OTC Bulletin Board: FLTT - news) of Longview, Texas announced today that it has entered into an
agreement with Dallas Cowboy defensive veteran Chad Hennings and NBC 5's Brian Jensen to broadcast a weekly ''sports talk'' radio show featuring Mr. Hennings
and guest Dallas Cowboy players. The show will be taped from the company's Street Talk Cafe locations throughout the Dallas metroplex every Wednesday from 7-8
p.m. during the regular season. The show will air on AM radio station 1310 ''The Ticket'' on Saturday evenings from 11-12 p.m. Dallas based Sports Media will produce
the show.
Henry Leonard, President and Chief Operating Officer of the company stated, ''We are very proud to have this relationship with Chad Hennings, and Brian Jensen. Mr.
Hennings served as a spokesperson for the company in 1997 and we are delighted to expand his role with the company via the upcoming radio show. We are also
honored to have someone of Mr. Hennings character and reputation on the Street Talk team.''
Mr. Hennings is a graduate of the United States Air Force Academy and a veteran of the Persian Gulf War. He joined the Dallas Cowboys in 1992 after fulfilling his
military service. He is active in numerous civic and Christian activities in the Dallas area.
The company also announced that VIP Guests would be selected during weekly drawings throughout the season. VIP Guest winners will meet Mr. Hennings and
weekly guest players before the taping of each show and receive 2 tickets to Dallas home games. Winners will be drawn by Mr. Hennings and announced ''on air'' each
week.
The company hosted a ''Kick Off'' party Wednesday, September 2, 1998 that saw many present and previous Dallas Cowboy players in attendance. Former Cowboy
and Pro Football Hall of Fame Member Bob Lilly, who is a Board Member of the company stated: ''We're honored to have a player of Mr. Hennings talent and
character associated with Street Talk Cafe.''
In his remarks to those in attendance, Mr. Hennings paid tribute to Mr. Lilly stating that Mr. Lilly was his ''role model and football idol as he was growing up playing the
game.''
Mr. Hennings further stated: ''I'm excited about the upcoming season and am looking forward to co-hosting the show with Brian Jensen. Street Talk Cafe is an excellent
strategic partner with two locations open in the metroplex and a third restaurant to open in the Colony in early October.''
Fresh'n Lite, Inc. is the developer and operator of the Street Talk Cafe and Fresh'n Lite Cafe & Grill concepts, both are full service casual dining concepts featuring
over 100 choices of low-fat and non-fat menu items without compromising taste, service, or atmosphere.
This press release contains forward looking statements, which are generally preceded by words such as ''expects'', ''anticipates'', or ''intends''. Such statements are
subject to risks and uncertainties, including but not limited to competitive conditions, weather, real estate zoning and permitting complications, and general conditions in
the restaurant market.
For further information contact Curtis A. Swanson, Chief Financial Officer at 1-800-259-2675.
SOURCE: Fresh'n Lite, Inc. |
