Oracle(R) e-Business Suite Provides Complete e-Business InfrastructureFor RxMarketplace
RxMarketplace Successfully Implemented the Oracle E-Business Suite in Just Six Months
REDWOOD SHORES, Calif., Nov. 29 /PRNewswire/ -- ( oracle.com ) Oracle Corp. (Nasdaq: ORCL), the largest provider of software for e-business, today announced that RxMarketplace has successfully deployed the Oracle(R) E-Business Suite to power all business operations. RxMarketplace, which connects retail pharmacists with manufacturers for online product purchasing and other business services, implemented Oracle's leading e-business software in only six months, allowing the company to quickly realize the benefits of a complete suite of integrated applications.
Key products of the Oracle E-Business suite, such as Oracle iStore, Oracle Sales Online, Oracle Service, Oracle Marketing Online, Oracle Order Management, Oracle Purchasing and Oracle Financials, are allowing RxMarketplace to operate a highly functional online sales operation via RxMarketplace.com.
"We selected Oracle for its complete, end-to-end package," said Jim Hunter, vice president of Corporate Account Management and Operations. "By implementing the Oracle E-Business Suite, we were able to deploy and go to market at record speed with a system that captures customer data from the initial call all the way through to finances on the back-end."
RxMarketplace implemented the Sales and Service applications of the E-Business Suite to maintain both customer and supplier contact information, which enables more effective communication and easier execution of strategic goals across the extended enterprise. For example, pharmacists can use the RxMarketplace site to make online purchases and can also call a customer service representative who has access to up-to-date customer information including all aspects of order status from inventory availability to accounting information. Oracle Service makes it easy for RxMarketplace to better manage and retain their ongoing relationships with customers by analyzing customer acquisition, retention, satisfaction and loyalty.
Additionally, because RxMarketplace service representatives have a complete view of the customer and their activities, from the initial contact to ongoing support, they are able to effectively sell additional services based on an understanding of the customers' needs.
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SOURCE Oracle Corporation
CO: Oracle Corporation; RxMarketplace
ST: California
IN: CPR MLM MTC
SU: LIC
11/29/2000 08:02 EST prnewswire.com |
