MDMI news:
(COMTEX) B: Massimo Da Milano Inc., Announces Today Its First Java Ce
B: Massimo Da Milano Inc., Announces Today Its First Java Centrale Internet
Cafe.
DALLAS (April 19) BUSINESS WIRE -April 19, 1999--Today MDMI (OTC BB:MDMI)
announced that it has completed the development of the first phase of
the Java Centrale Internet Cafe(tm) concept, scheduled to debut in the
next 45 days at the Java Centrale in Long Beach, Calif.
The Java Centrale Internet Cafe(tm) is a fully interactive terminal
being developed for MDMI by iChargeit Inc. (OTC BB:ICHG) that will
allow the user to access the full line of Java Centrale products for
home delivery, in addition to being able to surf other areas of the
Internet.
According to Dana Verrill president of Massimo Da Milano Inc., "Now for
the first time Java Centrale Franchisees will be able to offer the full
line of Java Centrale products including over 300 types of coffees and
over 100 types of teas as well as other unique products some of which
are only available through the Java Centrale Internet Cafe(tm). It is
impossible for our Franchisee to carry the full line of Java Centrale
products in inventory but now the Java Centrale Internet Cafe(tm) will
now allow the franchisees the opportunity to offer their patrons ALL
Java Centrale products all the time. In addition, the Java Centrale
Internet Cafe(tm) can be deployed by our franchisees anywhere in their
'Franchise Territory' giving them the opportunity to offer Java
Centrale Internet Cafes almost anywhere with a very small capital
investment."
Gene Du, owner of Java Centrale, Long Beach, stated, "I am excited
about the Java Centrale Internet Cafe(tm) and the tremendous
opportunity this gives me to market Java Centrale products in my
'Franchise Territory' in and around Long Beach."
The Java Centrale Internet Cafe(tm) will be cobranded and marketed
jointly by MDMI and iChargeit. The first terminal should be placed in
the Long Beach Java Centrale within 45 days and the companies expect to
announce several additional locations over the coming weeks.
Massimo Da Milano is a commercial Bakery of breads, rolls, and pastries
and has served the Dallas market for over 14 years, serving various
prestigious hotel and restaurant establishments. Massimo Da Milano
offers more than 50 breads as well as dinner rolls, pizza bases and a
delicious assortment of pastries, and currently sells its products in
Dallas and Los Angeles.
Massimo's is also the franchiser of the Java Centrale Coffee Cafe
chain. Java Centrale has franchises in Texas, Arizona, Nevada,
California and Virginia. Java Centrale's objective is to become the
leading specialty coffee and "food with a flair" chain of kiosks in
upscale and high-visibility locations, where there is a heavy
concentration of traffic, and will compete directly with Starbuck's
Coffee (Nasdaq:SBUX) and Gloria Jean's Coffee Company. In addition,
MDMI recently introduced its Web site, located at www.BUYMDMI.com,
where individuals can now order a variety of Massimo's products
directly over the Internet.
The Private Securities Litigation Reform Act of 1995 provides a "safe
harbor" for forward-looking statements. Certain information included in
this press release (as well as information included in oral statements
or other written statements made or to be made by Massimo Da Milano
Inc.) contains statements that are forward-looking, such as statements
relating to the future anticipated direction of the food industry,
plans for future expansion, various business development activities,
planned capital expenditure, future funding sources, anticipated sales
growth, and potential contracts. Such forward-looking information
involves important risks and uncertainties that could significantly
affect anticipated statements made by or on behalf of Massimo Da Milano
Inc. These risks and uncertainties include, but are not limited to,
those relating to development and expansion activities, dependence on
existing management, financial activities, domestic and global economic
conditions, changes in federal or state tax laws, and market
competition factors.
La Guardia Global Financial Services can be reached toll free at
800/292-1361 or by e-mail at comercio@riogrande.net.mx.
-0- na/da*
CONTACT: Massimo Da Milano Inc., Dallas
Crawford Shaw Jr., 214/630-4683
www.BUYMDMI.com
KEYWORD: TEXAS ARIZONA CALIFORNIA NEVADA VIRGINIA
INDUSTRY KEYWORD: FOODS/BEVERAGES INTERACTIVE/MULTIMEDIA/INTERNET
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