Pfizer Egypt Says It'll Continue to Push for Viagra Approval
Bloomberg News June 2, 1998, 9:40 a.m. PT
Pfizer Egypt Says It'll Continue to Push for Viagra Approval
Cairo, June 2 (Bloomberg) -- Pfizer Egypt, an affiliate of U.S.-based Pfizer Inc., said it will continue to seek approval to sell Viagra in Egypt after local newspapers cited Minister of Health Ismail Sallam that three Egyptians were hospitalized after taking the impotence treatment.
The company said in a half page advertisement in El Ahram, Egypt's best-known daily, it felt compelled ''to correct misleading and inaccurate statements'' in Egyptian newspapers on Viagra. It said it's been told nothing about the alleged hospitalizations.
In the U.S., Viagra became one of the best-selling drugs in the country within weeks of its April introduction as the first pill to treat impotence. In Egypt in the month to May 25, Pfizer Egypt shares gained 116 percent to 35.4 Egyptian pounds because of expected demand for the drug in Egypt once it was given approval. They've since fallen 20.5 percent following the hospitalization allegations.
''Pfizer Egypt does not usually comment about its products while they are under review by the Ministry of Health,'' the company said. ''However, the unprecedented media coverage on Viagra, some of which quoted alleged statements from the Ministry of Health, compels Pfizer Egypt to issue this brief factual press statement.''
Newspapers cited a statement by Sallam on the state news agency Mena May 23 that three Egyptians have been hospitalized after taking Viagra. Since then, newspapers have carried stories almost daily about the effects of Viagra and its sky-rocketing prices on the black market.
The business paper El Alam El Yom said yesterday air hostesses were making profits of $294 per packet for smuggling in the drug and selling it to pharmacists. Today it cited Hamdi Sayed, head of the Doctors' Syndicate, that approval of Viagra would boost consumer spending on pharmaceuticals to 5 billion Egyptian pounds ($1.46 billion) a year from its current4 3 billion pounds.
Pfizer Egypt, which has about 7.2 percent of the Egyptian pharmaceuticals market according to research by ABN Amro, said it ''strongly opposes'' illegal imports. In a bid to quell some of the hysteria, it also said the drug ''does not increase sexual desire but restores normal sexual function.''
Unconfirmed
The company said it ''immediately'' sought information from the Ministry of Health about the three Egyptians reportedly taken to hospital after taking Viagra and that the ministry ''has not been able to provide any information.''
No one was available for comment from the Ministry of Health.
Sallam said May 17 Egypt won't allow imports of the drug until tests have been carried out.
''The authorities should take their time,'' said Dr. Emad Mohsen, medical director at Pfizer Egypt. He said he didn't know when a decision was likely to be reached.
Meantime, a law aimed at Viagra is due to be passed soon, increasing the fine for selling smuggled drugs to between 10,000 pounds and 50,000 pounds from the current 50 pounds and allowing imprisonment for second-time offenders.
--Ben Faulks in Cairo (202) 354 2284/594 1802 through the London |