Guys,
In the article "Sales Booming for New Apple Computer" in the New York Times today, Larry Fisher writes:
"some analysts have estimated that the company (Apple)
could sell more than one million of the new machine in
its first year."
Fine. However, Advertising Age reported today that:
"... Apple's U.S. retail market share of 2% in June (98) was
below the dismal 3% seen in July 1997, according to ZD
Market Intelligence. The venerable Apple brand now ranks
ninth in sales, behind a brand, CTX, many consumers have
never heard of."
Whoa! 2%?! Now, I'm sure I'd read an article which quoted PC Data as saying that Apple's market share more than doubled from 4.1% in Q1 -- to 9.4% in Q2. Since I don't have a subscription to PC Data's site, could anyone confirm or deny this report. Thanks.
Ian Bruce
New York, NY
Links:
<http://www.nytimes.com/library/tech/98/08/biztech/articles/11apple-imac.html>
<http://www.adage.com/news_and_features/features/19980810/article4.html> |
