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Technology Stocks : Apple Inc.
AAPL 274.54-1.3%Feb 9 3:59 PM EST

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To: yofal who wrote (166184)2/20/2014 10:04:31 PM
From: JP Sullivan   of 213185
 
Except it's not cross platform and it's free.

Given that messaging apps are now numerous, ubiquitous, and mostly free, Apple should wise up and make iMessage available on all platforms. There isn't anything further to be gained by keeping it inside the walled garden. Nobody is going to buy an iPhone because of iMessage; OTOH, making the app available everywhere on every platform might attract new users to iOS -- at the very least it's free publicity. Apple already set a precedent in iTunes by making it available on Windows, and what a roaring success that decision turned out to be for the iPod business.
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