( BW)(PACIFIC-TELESIS)(PAC) Telesis study shows policy, technology changes needed to fuel second wave of Internet growth
SAN FRANCISCO--(BUSINESS WIRE)--March 25, 1997--A new, extensive study of Internet use in California predicts that on-line use will continue to grow at spectacular rates into the next century, but that this growth is dependent upon moving Internet traffic to a high-speed data network from today's voice network. The study, conducted by Pacific Telesis, concludes that the current regulatory framework impedes, rather than enhances, further Internet development. It makes a strong case for a regulation-free Internet that will be fast, easily accessible, and affordable for all customers. "The Internet is the world's fastest-growing communications medium, particularly in California," said Dave Dorman, president of Pacific Bell, the main subsidiary of Pacific Telesis. "It's essential to the nation's economic vitality. It has reached a phase of maturity that requires greater bandwidth for users and a lower capital cost to support its growth." The solution lies in a combination of regulatory changes and new methods of routing Internet calls, Dorman said. "The voice telephone network has fueled the Internet's explosive growth. To take the Net to the next level, with richer content and applications that demand greater speed, we must move traffic to a high-speed network." The company's suggestions were made in a filing Monday with the Federal Communications Commission. "We need to free the Net from regulation," said Dorman. "For too long, regulatory policies have implicitly steered Internet traffic onto the voice network. If, as we propose, the FCC removes incentives that keep Internet traffic on the voice network, we'll see greatly accelerated movement to high-speed data networks and fewer busy signals for users." Dorman said that federal and state regulators, industry participants and local phone companies must work together to develop compatible regulatory and technological solutions. The first step is for the FCC to eliminate outdated pricing schemes, which currently remove the incentive for local phone companies and potential competitors to develop expanded data networks. These controls give Internet providers virtually free access to phone networks, significantly reducing motivation to move to a longer-term data network solution. Today, Internet Service Providers pay an average of just $0.00073 (seven hundredths of one cent) for each minute they access local phone company networks. By eliminating subsidies and moving the fee to just one cent, for example, the FCC would maintain the integrity of the voice network and improve Internet accessibility without significantly impacting customers. In fact, about 80% of dial-up Internet users would pay less than an additional $5 per month, Dorman said. The Pacific Telesis study is believed to be the most extensive ever compiled on Internet traffic. For two weeks in mid-January the company tracked usage on some 880,000 dial-up Internet calls at 38 California switching centers. It confirmed that Pacific Bell is more heavily affected by dial-up Internet traffic than any of the Regional Bell Operating Companies, with nearly one-fourth of the states households accessing the Internet. Among the findings: -0- -- Continuing growth -- At the end of 1996, an estimated 2.3 million users dialed into the Internet in Pacific Bell's territory. By the year 2001, conservative estimates show that number will more than double to 4.7 million households. -- Internet doubles voice -- Internet customers use phone lines an average of 45 minutes per day. Typical residence customers use their phone just 22 minutes per day. -- Traffic builds -- At the end of 1996, dial-up Internet traffic accounted for 27% of total residential traffic, or 30 billion minutes of use. By 2001, dial-up Internet minutes-of-use are anticipated to total 78 billion, or nearly half of all residential phone use. -- Heavy users live on-line -- Some 30% of dial-up Internet sessions last three hours, and 7.5% of dial-up Internet calls last 24 hours or more. The average voice call lasts between four and five minutes. -0- "These statistics bode well for the Internet," Dorman said, "but they also show how the current voice network can become overburdened in situations where many are accessing the Internet for long periods." The study also revealed that Internet traffic has had widespread, substantial impact on Pacific Bell's network. As of January, 62 of the Pacific Bell switches serving Internet providers had experienced on-line-related congestion, which eroded voice network performance. Just three months earlier, only 23 switches had faced similar problems. The heavy use forces local phone companies to invest hundreds of millions of dollars to upgrade the voice network to carry Internet traffic. Pacific Bell strongly believes packet-data access technologies should form the basis for future growth of the Internet. Investment in the voice network for Internet use will only delay the development of more appropriate data technologies, Dorman said. "The existing solutions are neither long-term nor efficient," Dorman said, estimating that Pacific Bell will spend some $100 million in 1997 on just short-term solutions and more than $300 million over the next five years to support Internet Service Provider traffic. "We should instead be investing in an expanded data network to handle Internet traffic. We need to end congestion, end the busy signals, and let the Internet grow as it can. "Today's policies force Internet traffic to stay on the voice network and will slow the second wave of Internet growth. Ending this policy will put rational market forces to work for Internet users," Dorman said. "New competitors will enter the market as it becomes possible to make money. And investment dollars will be directed to data networks, which will handle traffic for a long time to come." The Pacific Telesis study is available at the Pacific Telesis website on the World Wide Web at pactel.com . Pacific Telesis is a diversified telecommunications company, based in San Francisco.
FACT SHEET Enhanced Services Provider Exemption White Paper March 25, 1997
Pacific Bell has the nation's highest rate of Internet usage.
Pacific Bell's Internet user penetration rate is 33% higher than the next highest RBOC. Year's end 1996, Pacific had 2.3 million dial-up Internet users; 4.7 million predicted by 2001. In 1996 dial-up Internet use was 27% of residence traffic; by 2001 will nearly rank with residence voice traffic. Using an "aggressive" scenario, 3.9 million dial-up residence users would average 3 hours daily on the Internet in 2001, making the volume of Internet dial-up traffic 2.7 times that of voice.
Internet use is having a major impact on performance and investment requirements of Pacific Bell's voice network.
A two-week traffic study of Internet use at 38 randomly selected switching centers supporting ISPs collected detailed data from 880,000 dial-up Internet calls. Findings: Daily Internet dial-up usage is double that of voice: 45 minutes versus 22 minutes. Some 30% of of Internet dial-up calls last 3 hours or more, and 7.5% last 24 hours or more. The average voice call is four to five minutes. Voice busy hour for residences is consistently around 7 p.m.; Internet dial-up fluctuates between late afternoon and late evening. Congestion widespread and growing: One-third (227) of Pacific's 772 switching are ISP hubs; 62 have experienced congestion -- i.e., exceeded normal performance thresholds.
Network and economic problems created by the ESP Exemption will not "self-correct." Maintaining the ESP Exemption creates no economic rationale for ISPs to migrate dial-up Internet traffic to more efficient data networks. The Exemption is an obstacle to sustaining the accelerating robust development of the Internet.
Conservative assumptions show Pacific Bell generating $150 million in revenue from ISPs but spending over $300 million to support ISP traffic over the next 5 years. The ESP Exemption requires Pacific to provide ISPs use of the voice network for typically $0.00073 or less than a tenth of a cent per minute. This is a 95% discount from the $0.014 per minute (intrastate) interexchange carriers pay Pacific for network access. All-you-can-eat pricing encourages end-users to stay on the voice network longer than they otherwise would. AOL had a 36% increase in total traffic the first week after introducing flat-rate access. Such use forces Pacific to augment the voice network when a data network is wiser for the long term.
The FCC needs to eliminate regulations that don't support innovative investment needed to bring high-speed access to the Internet.
The ESP Exemption can be modified or ended without hurting either the ISP industry or discouraging Internet use. New Pacific Bell data access solutions such as Data Access Gateway (DAG) and xDSL are being developed and will become attractive choices. Ending subsidized "competition" from the voice network will cause Internet service providers and a wide range of equipment and service providers to enter the market with new data access technologies.
Pacific Bell is developing high-speed, more reliable Internet access.
Data Access Gateway is expected for limited deployment this summer, pending further technology tests and regulatory approval. It combines modem, server, router, and frame Relay data functions. xDSL offers Internet access at up to 1.5 Mbps -- over 50 times the speed of a 28.8Kbps modem using a standard copper line. While it costs more than ISDN, xDSL has mass market potential as users begin shifting purchases of entertainment, news, and information toward the Internet. |