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In the case of Amazon.com, this has produced a bizarre outcome indeed: a Market Guide tally, as reported on its Web site and on Bloomberg as well, of a market float of roughly 19.4 million shares. Investors Business Daily uses a similar but not identical calculation, and is currently reporting a roughly similar number of approximately 19 million shares in Amazon.com's market float. Bloomberg's number from Technimetrics is likewise in the same ballpark: 18.39 million as of Sept. 9. But Amazon.com's own spokesman for investor relations last week told me the company's market float may actually be as little as only 10 million shares, and that no one at the company really knows for sure. In fact, Amazon.com's float is 10 million at most. A count of every Amazon.com stock registration and Form 144 filing since 1997 suggests that, even adjusting for a June 1998 two-for-one stock split and the exercise of employee stock options, there appears to be no more than 9.5 million shares in Amazon.com's authentic, real-world public float. Officials at Investors Business Daily, Bloomberg and Market Guide now say they're re-examining their methodology in light of the discrepancy.
Who in fact owns those shares? Conventional wisdom maintains that most of Amazon.com is in the hands of individuals. The Microsoft Investor Web site, for one, reports that institutions only own 22 percent of the company's shares. But this is 22 percent of Amazon.com's 49.4 million total shares outstanding - and is probably too high in any case since it means that institutions own 11 million shares when that is more than are even in the float. In fact, the ownership of the float is not that hard to establish. From so-called 13F filings with the Securities & Exchange Commission, it appears that as of June 30, more than 8 million shares, or nearly 85 percent of the public float, was in the hands of just 10 mutual funds and other institutions. One of these funds is listed in yet other SEC filings as the current holder of nearly half the total float in the above-mentioned super-hot IPO, Broadcast.com. Such concentrated positions in thinly traded stocks like Amazon.com and Broadcast.com give a small number of institutional holders enormous influence over the price of such shares - influence that can help propel a company with shaky fundamentals to interstellar valuation multiples at the expense of misguided short-sellers, then leave hapless individuals holding the bag as they scramble to grab a hot stock, even as the funds quietly sell out into the rising price. Says a former short-seller for financier Carl Icahn, who now runs one of the Web's most popular financial research sites, "I'm totally convinced there's a lot of games-playing going in the shares of these stocks. I can recognize it when I see it." For investors who thus think Tuesday's rebound in the Dow Industrials signals a new buying opportunity for Internet stocks, what else is there to say but, "Beware." Without reliable data regarding the market floats of these and other recent IPOs, the deck is simply stacked too strongly against them. |