EDIG PR....(QDesign/TXN/EDIG).....
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Tuesday August 1, 10:02 am Eastern Time
Press Release
QDesign Selects e.Digital Portable Internet Music Player Design for Showcase Product
Custom Music Player to Demonstrate the New QDX Codec for Digital Music to Executives in Music and Electronics Industries
SAN DIEGO--(BUSINESS WIRE)--Aug. 1, 2000-- e.Digital Corporation (OTC: EDIG - news) announced today that it has been contracted by QDesign Corporation to create and deliver special edition portable digital music players incorporating a Texas Instruments DSP and featuring the QDesign QDX scalable music compression format. The special edition QDX/MP3digital audio player is expected to be delivered to QDesign by the end of August and will be used to showcase the new QDX technology to leading members of the digital music industry.
The new QDX format is a next generation technology to MP3 that makes digital music easy for consumers and content providers alike. Storing up to an entire audio CD in 16MB flash, QDX provides higher compression and audio quality than MP3. To heighten and simplify the digital music experience for consumers, QDX offers a unique Fit-To-Media(TM) function that allows all QDX encoded audio to be dynamically and automatically scaled to fit in portable audio players. This combination of scalability and audio quality eliminates consumers' need to understand bit rates, sample rates or file size; users simply click-and-drag a chosen playlist to the device for playback -- one single file provides absolute portability.
To simplify digital music for content providers, QDX also features Fit-To-Stream(TM) for optimal Internet or wireless delivery. Fit-to-Stream(TM) allows QDX encoded music to be dynamically adapted to fit available bandwidth during streaming or network delivery, guaranteeing the consumer the highest possible quality of service. Fit-to-Stream(TM) allows music distributors to provide on-demand, customized access to content by music subscribers wherever they are and at the best possible quality and brings unprecedented flexibility in music downloading and streaming options.
``QDX was officially launched at the Jupiter Plug.In conference last week and we received some tremendous feedback,'' said Richard J. Beaton, President and Chief Technology Officer of QDesign Corporation. ``We believe that each new generation of audio technology, from vinyl to CD, offers consumers significant enhancements to the listening experience. We believe QDX brings that to digital music by providing unparalleled consumer functionality and quality. The QDX/MP3 Digital Audio Player designed by e.Digital will showcase the quality and flexibility of our technology to those industry leaders who are creating music, innovating on new content distribution models and defining the future of digital music.''
Fred Falk, president and CEO of e.Digital said, ``We are happy to take this next step with QDesign to maximize exposure of our combined technologies to executives in the music and electronics industries. The benefits of this music player stretch from the original creation/encoding process to the delivery, storage, and playback of music on portable players. We provide designs that help balance the recording industry's need for security with consumers' desires for a simple way to enjoy music downloaded from the Internet.''
Jorge Kittl, worldwide business manager of Internet Audio at Texas Instruments, said, ``This is a perfect example of the many possible uses for our DSP products. Additionally, using TI's DSPs helps extend the battery life of digital audio players by up to 50 percent, and their small size enables digital audio player makers to design devices with extremely compact form factors.''
In addition to bringing remarkable compression quality and user convenience features to digital music, QDX offers enhanced format security to copyright owners by integrating encryption and watermarking that prevents access to content by unauthorized players. QDX is designed for SDMI compliance and is compatible with the InterTrust's MetaTrust Utility(TM) and other industry-approved digital rights management/copyright protection measures. For more detailed technical information, the QDX White Paper is available at the company's website located at www.qdesign.com.
About QDesign
From the release of the world's first real-time MP2 audio compression software in 1996 to the introduction of its own MP3 and QDesign Music technologies, QDesign has established itself as the leading provider of the most advanced audio compression solutions in the broadcast, new media and Internet delivery markets. Since the inclusion of the QDesign Music Codec in Apple QuickTime as the audio compression solution for Internet streaming, multimedia authoring and digital music, QDesign has received numerous industry accolades for delivering the best web audio technology. Last fall, the company introduced digital music to the masses with ``MVP'', the first software application for creating and managing the most complete range of music and video formats on both Mac OS and Windows platforms.
Today, QDesign's audio technologies appear in hardware processors, digital audio production, automation and distribution systems as well as consumer multimedia software. QDesign is a founding member of the Secure Digital Music Initiative (SDMI), the Recording Industry Association of America (RIAA) organization for developing solutions to protect content owners rights for managing access and distribution of their content. For more information on QDesign and its products, visit: www.qdesign.com.
About Texas Instruments
Texas Instruments Incorporated is the world leader in digital signal processing and analog technologies, the semiconductor engines of the Internet Age. The company's businesses also include materials and controls, and educational and productivity solutions. TI has headquarters in Dallas and has manufacturing or sales operations in more than 25 countries.
Texas Instruments is traded on the New York Stock Exchange under the symbol TXN. More information is located on the World Wide Web at ti.com.
About e.Digital
e.Digital Corporation offers an engineering partnership for the world's leading electronics companies to link portable digital devices to PCs and the Internet. e.Digital develops and markets to consumer electronics manufacturers complete end-to-end solutions for delivery and management of open and secure digital media with a focus on music players/recorders and portable digital voice recorders. Engineering services range from the licensing of e.Digital's patented MicroOS(TM) file management system to custom software and hardware development, industrial design and manufacturing services. For more information on the company, visit www.edig.com.
Safe Harbor statement under the Private Securities Litigation Reform of 1995: This document contains forward-looking statements relating to future performance, technology and product development that may impact on future results and the future viability of the company. Actual results could be affected or differ materially from those projected in the forward-looking statements as a result of risk factors such as: future products and results; technological shifts; potential technical difficulties that could delay new products; competition; general economic conditions in the markets in which the company operates; the ability of the company, its customers, and suppliers to solve latent Year 2000 compliance issues; pricing pressures; and the uncertainty of market acceptance of new products by OEM's and end-user customers.
Note: e.Digital and MicroOS are trademarks of e.Digital Corporation. All other company, product, and service names are the property of their respective owners.
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Contact:
QDesign Corp.
Ken Ashdown, 604/688-1525, ext. 235
kashdown@qdesign.com
or
Texas Instruments
Stephanie Groswirt, 214/480-2512
s-groswirt@ti.com
or
e.Digital Corp.
Robert Putnam or Wendy Ravenel, 858/679-1504
robert@edig.com or wendy@edig.com
or
The MWW Group (for e.Digital)
Matt Messinger, 201/964-2377
mmessing@mww.com
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