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Biotech / Medical : GUMM - Eliminate the Common Cold

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To: out_of_the_loop who wrote (260)2/7/1999 8:06:00 PM
From: martin steckel  Read Replies (1) of 5582
 
Howard, My comment about the web page was not as it relates to zicam but to GUMM's company home page. I believe that your personal site is SUBSTANTIALLY better than GUMM's and have emailed Brown Russell to that effect this evening. It is not a difficult or particularly expensive matter to get an informative html on the web. At this particular time, I would like to see something a bit more imaginative than GUMM utilizes, something more up to date, something that (like your's) displays the product. Their packaging looks quite good in many cases. Why not show ALL of their products on their web site so that they would be easier to spot on the store shelves? It's not over zealous hype to get more of this info on the web; it is just good salemanship. In addition, I expect that any large investors doing their DD will check out their home page. So let's get it looking a bit spiffier. Not glamorous, just sales-of-product oriented. For less than the cost of 1/256th a point, GUMM could set up a great website and help sell zicam and their other products, too. The pay back in stock value would be many fold, IMHO.
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