Growth:
We increased our registered user base from approximately 54,132 persons in June 1998 to 291,567 in July 1999. From June 1998 to October 1999, the number of pages viewed by our users increased from 3.0 million to 73.9 million per month. We achieved a significant increase in registered users and user traffic in January and February 1999, in part as a result of our purchase for $223,000 in December 1998 from Mandic S.A. of its chat rooms in Brazil and their integration into our network. In August 1999, our number of registered users and our user traffic increased significantly. This latter increase was attributable, in part, to the launching on August 1, 1999 of our first mass media-based branding and advertising campaign. In the first three months of this campaign, our registered users increased by approximately 69% to 498,515 at October 31, 1999 and the number of pages viewed by our users increased by over 250% to 73.9 million in the month of October 1999. We commenced measuring unique visitors in March 1999. The number of unique visitors has increased from 174,800 in March 1999 to approximately 1.6 million in October 1999.
MONTHLY PAGE VIEWS REGISTERED USERS<S> <C> <C> Sept 3,071,700 86,173 Oct 3,317,900 95,515 Nov 2,558,400 100,360 Dec 3,125,500 107,118 Jan 8,656,800 234,030 Feb 9,316,300 242,975 Mar 12,896,100 251,343 Apr 18,057,500 261,113 May 17,634,900 269,797 Jun 18,273,400 281,255 Jul 21,011,200 294,363 Aug 42,500,000 379,812 Sept 69,000,000 440,000 Oct 73,900,000 498,000 |