This sounds like quite the contest:
NA-INVESTOR.COM
Fantasy Investor Contest 2000
Promotion Plan:
We will promote the Contest in 3 different locations: Hong Kong, China and North America. The plan is as follow:
Hong Kong:
Short articles about this contest and our company will be published in the newspaper. www.HKMoney.net will promote the Contest in its website to the HK market, with major sponsors including RBC Dominion and a few private brokerage firms.
China:
Short articles about this contest and our company will be published in the newspaper in South China. www.hn-investor.com will provide online promotion to the China market.
North America:
 Newspaper: Advertisement will be printed on the newspaper across Canada and USA, mainly in Vancouver, Toronto, L.A., San Francisco, and New York.
 Radio: Advertisement will be broadcasted through the Chinese radio stations in Vancouver and Toronto.
 Internet: -Banner advertisement will be placed in high-traffic Chinese websites.
 Email: Email the Contest notification to our email list members.
 Posters and Flyers: printed materials will be posted and distributed in many locations including public libraries, banks, investment brokerage firms, shopping malls, universities and colleges.
Great Exposure Through Our Media Sponsors:
We have three major media sponsors-Netvigator.ca, Ming Pao and FairChild Media Group:
Netvigator.ca: (Hong Kong Telecom)
Netvigator.com is the internet division of the leading Telecommunication company in Asia: Hong Kong Telecom. It is one of the most popular Chinese portal sites around the globe. It offers readers all kinds of information such as daily news, financial news, entertainment, and sports. This site currently has a readership around 400,000. We are allowed to advertise on the Netvigator.com website, with the banner advertising on the front page, for (month or day).
 Total advertising period = 3 months
 Total reach of the Contest banner ad = 3 x 400,000 = 1,200,000
MingPao:
Ming Pao Newspaper is one of the most famous Chinese newspapers in North America and Hong Kong. Readers are distributed across Canada, mainly in Vancouver and Toronto. The readership in Vancouver and Toronto is around 125,000. We will advertise the Contest on the front page for one time, plus some articles in the newspaper and their weekly magazines.
 Daily reach of the Contest ad on newspaper in Toronto =78,000
 Daily reach of the Contest ad on newspaper in Vancouver=47,000
 Total daily reach of the Contest ad on newspaper =125,000
Fairchild Media Group:
Fairchild Media Group is consisted of Fairchild Radio/TV Vancouver, Fairchild Radio/TV Toronto, Popular Lifestyle & Entertainment magazine and TalentVision TV.
 Daily reach of the Contest ad on TV in Vancouver = 113,000
 Daily reach of the Contest ad on TV in Toronto = 152,000
 Daily reach of the Contest ad on Radio in Vancouver = 78,000
 Daily reach of the Contest ad on Radio in Toronto = 69,000
 Total daily reach of the Contest ad on TV and Radio = 412,000
 Advertising period = 3 months
 Total reach of the Contest ad on TV and Radio= 3 x 10 x 412,000 = 12.5M
Summary of calculable reach:
Items Reach
Advertising in Netvigator.com 1,200,000
Advertising in Ming Pao 125,000
Advertising in Fairchild Media Group 12.5 M
Total Estimated Reach ~ 14 M
Please note that we did not include the reach from www.na-investor.com, the contest website, email, post, flyers and banner link.
For more information contact:
StocklineNews
Andrew Rockandel
810-625 Howe Street
Vancouver, BC
Canada V6C 2T6
Tele: 604-688-5320
Fax: 604-331-2266
Email: nai@stocklinenews.com
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