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Strategies & Market Trends : The picks

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To: Albert Martin who wrote (3171)	1/28/1997 7:16:00 AM
From: Mark Jenkins	of 6124

Franklin Telecom (FTEL) Presidents message - ftel.com Dear Shareholder or Franklin Visitor: Happy New Year! I've been a businessman for many years and a practicing engineer for even longer . . . and I can't remember ever beginning a new year with more anticipation or optimism! Every direction I look at Franklin, there's something new and exciting going on. Sales on our traditional products remain brisk. Our production ramps are up and running. The D-Mark Channel Bank keeps finding its way into new corporate markets, from Fortune 500 giants down to modest but savvy ISP's. 1997 has been the target year for seeing FNet-complete with a full complement of added value features-launched onto the American business scene as a stand-alone public company. (It's almost impossible to believe that a year ago, FNet was still in the 'gleam in the eye' stage!) However, once again FNet is caught up in a whirlwind of growth which far outstrips our forecasts, thanks to the availability of our Flat Rate 800 Number Service, which is unique to the industry. One additional offshoot of the current 800 # explosion is that FNet has become one of Franklin Telecom's biggest customers for Channel Banks, as we expand our infrastructure to accommodate demand. Fortunately, we expect the new Cyclone to be available for use within the next 60-90 days. This will be a great way to launch what we anticipate to be one of Franklin's all time best selling product lines! We have active joint ventures already underway to facilitate continued development of the Cyclone line through the next several generations. We are now working to arrange appropriate marketing and distribution channels to maximize the Cyclone's impact. Watch for news of additional acquisitions and alliances which can be announced during the next few weeks. In short, Franklin is poised to take 1997 by storm! Welcome aboard.

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