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Technology Stocks : BAMM - BOOKs A Million (BAMM) .. the next Amazon.com ????
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To: ThinkWithYourHead who wrote (299)12/1/1998 9:55:00 AM
From: Fred Puppet   of 1196
 
ThinkWithYourHead, I strongly disagree that BAMM belongs in the $5-$10 range. In the bricks and mortar retail world, BAMM is a second rate store that survives by discounting prices. With those low prices and the high overhead costs they can't make any profit.

Now, in the internet era, price competition is getting more severe. Real internet companies like AMZN can survive because they don't have the huge overhead cost of retail stores. As people start buying from the net instead of BAMM's stores, BAMM's rent payment does not go down. The stores become huge cash drains, and there are SO many of them. On the net, they can't use discounting to compete because AMZN and BKS will match their prices. That kills profits for everybody, until the weaker companies die. BAMM will go to zero.
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