HA-LO Acquires Hogberg International A.S. European Promotional Products Company
NILES, Ill., June 8 /PRNewswire/ -- HA-LO Industries, Inc. (NYSE: HMK), the nation's leading provider of promotional and premium advertising products, announced today the acquisition of Hogberg International A.S., a privately owned promotional products company headquartered in Ulset, Norway. Terms of the transaction were not disclosed.
Hogberg International A.S.
Hogberg is a twenty-five year old company that has offices in Norway, Finland, United Kingdom, Germany and Russia. Its key clients are The Coca-Cola Company, Nokia and Nintendo. Hogberg has projected 1999 revenue of $11 million.
CEO Lou Weisbach Comments
Lou Weisbach, HA-LO's president and chief executive officer, stated, "The acquisition is a continuation of our strategy of acquiring promotional products companies that deepen and add customer relationships and extend geographic reach. This acquisition will significantly strengthen our existing relationship with one of our major customers. Additionally it will broaden our service and sales capability in Western Europe, Scandinavia and Russia as we build to become the leading promotional products company in Europe." |