C-Cube Message Board - Msg: 5166604

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Technology Stocks : C-Cube

CUBE 36.51

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3:51 PM EST

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To: J Fieb who wrote (34259)	7/11/1998 5:39:00 PM
From: John Rieman	of 50808

Interactive TV needs standards. Here we go again...................... multichannel.com TWC's participation in the various interactive-TV formats, Lennon said, lets the company see "what types of content people choose to go interactive with." Bernstein cited Intel Corp.'s "Intercast" service, which is delivered over the VBI, as one clear example of information blending with TV programs. "Whether Intercast is the ultimate solution -- which I probably think it will not be -- we can learn a lot from Intercast and Wink as we get to those ultimate solutions," Bernstein said. Despite the willingness of programmers to repurpose their content for various flavors of interactive TV, there is still an underlying desire for standardization. "The big promise," Lennon said, "is that we author

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