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Technology Stocks : COMS & the Ghost of USRX w/ other STUFF
COMS 0.00130-23.5%Nov 7 11:47 AM EST

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To: Scrapps who wrote (354)6/13/1997 1:32:00 PM
From: DMaA   of 22053
 
USNews report on Coke/Pepsi quotes a company called Interbrand Schecter which estimates Coke's brand name equity at $43.4 billion.

Then name USRobotics is probably worth a couple of orders of magnitude less but Eric Benhamou should give Interbrand a call before they throw away a valuable asset.

I read that article someone posted describing Benhamou's history. Pretty impressive guy.
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