Hello all,
Things have been slow, but I was surprised that noone posted this one! Sony!
==========================================================
Sony Pictures Entertainment and DNA Studio Host First-ever Fully Interactive Online Film
Press Junket Using CUseeMe Web
Wednesday, July 26, 2000 07:58 AM
Mail this article to a friend
NASHUA, N.H.--(BUSINESS WIRE)--July 26, 2000--
iJunket Features the Press Unveiling of the Film Hollow Man Starring
Kevin Bacon and Elisabeth Shue
CUseeMe Networks (NASDAQ: CUSM, news, msgs), the leading provider of voice and visual
communications solutions for the Internet, announced today that it is hosting the first-ever live, fully
interactive online film press junket, utilizing its award-winning CUseeMe Web technology.
The online event, coined an iJunket, will be hosted by Sony Pictures Entertainment and DNA Studio, a
web developer and visionary of the project, on July 29th. The film to be featured in the first iJunket will
be Sony Pictures' Hollow Man, starring Kevin Bacon and Elisabeth Shue and directed by Paul
Verhoeven. This is the first in a series of iJunket events that will be used to host the press events of
future studio films.
"With the ijunket, we can accommodate the needs of Internet sites as well as potentially provide a
great deal of flexibility to those cast and crew members unable to attend the traditional junket," said
Sony Pictures Entertainment vice president of worldwide marketing Dwight Caines.
DNA Studio used the CUseeMe Web technology to develop a number of interactive web sites that
make up the interface for this new type of online press event. CUseeMe Web enables live audio, video,
text chat and conference control features to be embedded in a standard web page. The event will
enable over 100 entertainment journalists to go to a web site and participate remotely in promotional
movie press activities. Select journalists will have the opportunity to do live (in real-time) one-on-one
interviews with the movie stars through the web site. There will also be a full press conference-style
round table in which journalists will submit questions through a moderator. Selected questions will be
forwarded to the interviewer and answered by the stars live during the event. Participating journalists
will be able to see and hear the stars discuss the movie, answer questions and submit additional
questions simultaneously using text chat.
"The ijunket will enable studios to dramatically reduce the cost of reaching entertainment sites and
their fans with original content while achieving greater depth and reach with both the online and offline
press," said Chris Gibbin, chief operating officer of DNA Studio. "We're delighted to be partnering with
Sony and CUseeMe Networks."
"DNA Studio is doing something truly exciting with our CUseeMe Web technology, and we expect this
to set a new precedent in the industry," stated Rachel Cameron, director of sales for CUseeMe
Networks. "This is the first real-time, interactive press event which truly humanizes Internet
communications well beyond current streaming and delayed technologies. With our technology and
services offering, DNA expects to facilitate additional venues such as music events, town meetings and
live interviews. The opportunities are vast, as this innovate spirit combines traditional lines of
communication into online forums."
Hollow Man opens nationwide in theaters August 4th.
About Hollow Man
Columbia Pictures' Hollow Man is a Douglas Wick Production of A Paul Verhoeven Film. It is directed
by Verhoeven from a story by Gary Scott Thompson and Andrew W. Marlowe and a screenplay by
Marlowe. The ambitious, innovative project is produced by Douglas Wick and Alan Marshall. Starring
as the three key scientists in the clandestine government experiment are Academy Award(R) nominee
Elisabeth Shue, Kevin Bacon and Josh Brolin. Kim Dickens, Greg Grunberg, Joey Slotnick, Mary
Randle and veteran actor William Devane also star.
About Sony Pictures
Columbia Pictures is a Sony Pictures Entertainment Company. Sony Pictures' global operations
encompass motion picture production and distribution, television programming and syndication, home
video acquisition and distribution, operation of studio facilities, development of new entertainment
products, services, and technologies, and distribution of filmed entertainment in 67 countries. Sony
Pictures Entertainment can be found on the World Wide Web at www.spe.sony.com .
Sony Pictures Digital Entertainment (SPDE), an operating unit of Sony Pictures Entertainment (SPE),
oversees the activities of SPE's digital production and online assets which include Sony Pictures
Imageworks, Sony Online Entertainment and Columbia TriStar Interactive ( www.spe.sony.com ).
SPDE focuses on three areas: 1) producing and developing of visual effects and computer-generated
imaging (CGI), digital character animation, and original content for motion picture, television, online and
PlayStation audiences; 2) tapping SPE's film and television libraries and its talent relationships to
develop new forms of online content, games and interactive programming; and 3) leading SPE's efforts
to provide video-on-demand, interactive television and the distribution of other forms of digital content
and services over the emerging broadband networks.
About DNA Studio
Award-winning DNA Studio, with offices in Los Angeles and New York, is one of the entertainment
industry's top companies for digital media and marketing solutions. DNA is a full-service agency
integrating proven strategies with innovative rich media solutions to create both traditional and
non-traditional online marketing campaigns and original content. Implementing next-generation
technologies like VR environments and on-demand digital audio and animation, along with innovative
use of streaming media, Shockwave and Flash, DNA Studio generates extensive digital marketing
solutions. Some of DNA's clients include 20th Century Fox Studios, Paramount Pictures, Warner
Bros., Sony Pictures Entertainment, MGM, Fox Searchlight, Nickelodeon, Paramount Television,
Maverick Records, Sony Music and Atlantic Records. The DNA Studio web site can be found at
dnastudio.com .
About CUseeMe Networks
CUseeMe Networks puts e-businesses and consumers face-to-face by developing and hosting
innovative solutions for interactive voice and visual communications over the Internet. The company's
groundbreaking CUseeMe Web technology enables live audio, video, and collaboration capabilities to
be embedded in a standard Web page for applications such as visual instant messaging, Internet
videochat, face-to-face e-commerce, and dynamic Web-based conferencing. Information about
CUseeMe Networks can be found on the web at cuseeme.com . Visitors can experience
voice and visual communications online at CUseeMe Networks' showcase web site
cuseemeworld.com . CUseeMe Networks was formerly White Pine Software.
All trademarks are recognized.
CONTACT: CUseeMe Networks
Tanya Prather, 603/886-9050 ext 359
tprather@cuseeme.com
or
DNA Studio
Bumble Ward, 323/655-8585
bward@bumbleward.com
or
Merritt Group
Meredith Bagnulo, 703/556-6300 ext. 122
bagnulo@merrittgrp.com
Quote for referenced ticker symbols: CUSM |
