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Technology Stocks : Novell (NOVL) dirt cheap, good buy?

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To: Paul Fiondella who wrote (4256)10/23/1996 12:37:00 PM
From: Thanh Pham   of 42771
 
>>>>If the VARs are not listening to Novell, then let's committ suicide now, because it would
be pointless to go to the general public if our targeted market isn't listening.

Novell already knows its end users, they are direct mail recepients, they don't need to
reach these people on TV. TV is expensive and frankly an act of desparation.

You use TV for people that are buying a computer for Christmas. Or it is for image. One
exception would be TV in Silicon Valley area where it might burnish image.<<<

Paul, I agreed 100%. One of Novell strengths is the Vars. relationship, and it is reflected in our stock price now. If they loose the Vars., the stock will be in single digit in no time.

More effort are needed to encourage the Vars. such as education, incentive,...
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