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Non-Tech : Any info about Iomega (IOM)?

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To: Michael Coley who wrote (43080)1/11/1998 2:33:00 AM
From: Dale Stempson   of 58324
 
Re: VisionQuest Bundling Survey

Michael, It does appear that the author of the article reviewing the VisionQuest survey was putting a negative slant on the Zip's 7% inclusion rate by prefacing his statement with the word "Only." Considering that all Zip competitors combined have a virtually zero inclusion rate, 7% represents a huge lead that could only just now be reaching critical mass.

What caught my attention was that the Zip was the only non-generic bundled item included in the highlights of the survey. None of the other items mentioned (fast processors, 56k modems, large monitors, hybrid ram, high capacity hard drives) were brand specific. For the Zip to be discussed along with these other commonly bundled PC components is a testament to its widespread acceptance.

Regards - Dale
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