Things that make you go hummmmm........................
MbTV Networks(TM) Adopts SeaStream(TM) Recording Standard for Personalized Television
MbTV Network's Integration of Seagate-Developed Consumer Electronics Recording
Standard for Hard Drives Helps Deliver Leading-Edge Personalized Television
SCOTTS VALLEY, Calif., July 20 /PRNewswire/ -- MbTV Networks, a leading
developer of personalized television products, has announced that it is
utilizing the SeaStream(TM) open standard created by Seagate Technology, Inc.
(NYSE: SEG) in its new MbTV(TM) software suite. MbTV software is created for
use in consumer electronics devices, enabling these products to learn viewers'
television viewing tastes, create viewer profiles, and deliver television
content tailored to the preferences of the viewer. SeaStream technology is
integrated into MbTV in order to control the disc drive recording device,
optimizing the delivery of video streams and managing acoustic and power
levels.
Hard disc drives in home electronics can deliver entirely new levels of
ease-of-use to the consumer. Much of the difficult configuration and
management required by such home electronics as VCRs is automated through
products using SeaStream-enabled hard drives to record programming. Viewers
also benefit when using home electronics with SeaStream technology by being
able to simultaneously manage multiple streams of audio, video, and Internet
content as well as adapt the operating characteristics of the home
entertainment device to its environment. A single SeaStream-enabled home
entertainment device could simultaneously record several channels of
television programming, play a movie, download CD-quality music from the
Internet, and host a game of "Star Wars(TM) Episode I Racer" on a video game
console.
"Seagate's SeaStream architecture is key in addressing the rapid
convergence of various forms of media (Internet, TV, etc . . .) and validates
our approach to the market," said Andy Fischer, Director of Marketing at MbTV
Networks. "There is tremendous interest among consumer electronics companies
to develop digital VCRs and other advanced set-top box products. Seagate's
focus on mass storage solutions for consumer applications, and MbTV Networks'
focus on personalizing television experiences, will hasten broad adoption of
these client devices."
"The MbTV software is just the kind of application that can spur a wealth
of new home entertainment products," said Robert Teal, vice president of
Seagate's Consumer Solutions Group. "The adoption of SeaStream technology in
their software opens a wide range of new capabilities, which ultimately allows
MbTV-enabled products to automatically deliver television content specifically
tailored to a viewer's interests."
MbTV products are available for OEM integration now, with more services
scheduled for availability starting next year. Seagate storage products with
SeaStream technology are currently shipping to developers and are scheduled
for widespread availability later in 1999.
All Seagate storage products are "Year 2000"-compliant.
Seagate Technology, Inc. is a leading provider of technology and products
enabling people to store, access, and manage information. The Company is
committed to providing best-in-class products to help people get information
when, where and how they want it. Seagate is the world's largest manufacturer
of disc drives, magnetic discs and read-write heads, an innovator in tape
drives, and a leading developer of Enterprise Information Management software.
Seagate can be found around the globe and at seagate.com. For
automated news, stock and financial information by phone, dial toll-free
877-SEG-NYSE. Outside the U.S. and Canada, dial 760-704-4368.
NOTE: Seagate and Seagate Technology are registered trademarks of Seagate
Technology, Inc. All trademarks are the property of their respective owners.
This release contains forward-looking statements relating to delivery of
SeaStream technology, the SeaStream architecture, and the SeaStream open
interface specification. These forward-looking statements are based on current
expectations and entail various risks and uncertainties that could cause
actual results to differ materially from those projected in the
forward-looking statements. These risks and uncertainties include, but are not
limited to, the ability of the Company to successfully develop and market the
SeaStream technology, the SeaStream architecture, and the SeaStream open
interface specification. The Company undertakes no obligation to update
forward-looking statements to reflect events or circumstances after the date
thereof.
SOURCE Seagate Technology, Inc.
Web Site: seagate.com |
