HONG KONG, Apr 18, 2000 /PRNewswire via COMTEX/ --  Multiactive Software Inc.
(Toronto: E), a leading provider of e-business front office solutions, announced
today that its Asia Pacific subsidiary, abc Multiactive Limited, and ACA Pacific
Technology have entered into an agreement for ACA to become a distributor for
Multiactive's e-business and CRM software products for the Hong Kong, Singapore,
Malaysia, Philippines, Thailand, Australia and China market. Principals of ACA
have also committed to invest CDN$3.65 million for shares of abc Multiactive,
for approximately 1.9 percent of the company, subject to regulatory approval.
After giving effect to this investment, Multiactive will hold approximately 67
percent of the shares to be issued by abc Multiactive. Headquartered in Hong
Kong, abc Multiactive was formed under the law of Bermuda and recently changed
to its present name from Multiactive Pacific Limited.
 
"ACA has a successful track record in distributing many global brand name
software products and has access to a large client base," says Multiactive's
Chairman, Terry Hui. "This arrangement with one of the leading software
distributors in Asia Pacific will help Multiactive accelerate its e-commerce
presence in the region."
 
ACA was established in 1986 and is an Asia Pacific information technology
marketing and value added distribution company. ACA has evolved from its role as
a distributor of a selected range of computer products to a total solution
provider and has achieved a reputation for exceptional levels of knowledge and
service.
 
"As the Asia Pacific market is starting to be aware of the tremendous
opportunity e-business solutions offer, ACA is committed to identify the 'best
of breed' products to serve the needs of our clients," said Andy Lau, General
Manager of ACA. "The wide recognition of Multiactive's products in the North
American market and abc Multiactive's experience in localization for Asia
Pacific was an important consideration in coming to this arrangement."
 
Headquartered in Singapore, ACA has branch offices in Hong Kong, Malaysia,
Thailand, the Philippines, China, Australia and the United States, making the
group one of the leading information technology suppliers in Asia Pacific. More
information about the company can be found on its website at www.acapacific.com.
 
About Multiactive Software
 
Multiactive Software Inc. is a leading developer of innovative e-business,
sales, marketing, and customer management software, including the Entice!(TM),
ecBuilder(R), and Maximizer(TM) product lines. Designed to attract and retain
customers, these award-winning applications are used by more than a million
people worldwide.
 
Multiactive Software has won numerous awards over its 13-year history. Recent
distinctions include Spring Internet World's "Best of Show", PC WEEK's "Best of
COMDEX/Fall 1999", Computer Reseller News' "Recommended", and the Software &
Information Industry Association's 2000 Codie Awards "Finalist" for "E-commerce
Software - Best Product". Multiactive also won a Codie award for "Best Internet
Commerce Software" of 1999.
 
The company has offices located throughout North America, Latin America, Europe,
and Asia Pacific and a customer base that includes such leading companies and
institutions as Siemens, FleetBoston (formerly BankBoston), Travelers Insurance,
Virgin Records, Pennzoil, and NewSouth Communications. To find out more about
Multiactive Software and its products, call 800-804-6299 or visit
www.multiactive.com.
 
This release may contain certain forward-looking statements reflecting
Multiactive Software Inc.'s current expectations in the electronic business and
sales and customer management software markets. Investors are cautioned that all
forward-looking statements involve risks and uncertainties, including, without
limitation, changes in market and competition, technological and competitive
developments, and potential downturns in economic conditions generally.
Additional information on these and other potential factors that could affect
the Company's financial results are detailed in documents filed from time to
time with the provincial securities commissions in Canada.
 
NOTE: All trademarks or registered trademarks stated herein are properties of
their respective owners.
 
CONTACT: Brenda Christensen, VP, Corporate Marketing of Multiactive Software
Inc., 818-884-5391, or email, blc@multiactive.com.
 
SOURCE Multiactive Software Inc.
 
 
 (C) 2000 PR Newswire.  All rights reserved.
 
 prnewswire.com
-0-
 
 CONTACT:          Brenda Christensen, VP, Corporate Marketing of Multiactive
                   Software Inc., 818-884-5391, or email, blc@multiactive.com
 
 
 KEYWORD:          China
                   Singapore
                   British Columbia
 INDUSTRY KEYWORD: MLM
                   CPR
 SUBJECT CODE:     FNC
                   LIC
 
 URL:              acapacific.com