(REUTERS) ACTV, TCI Music to combine Internet, music network
ACTV, TCI Music to combine Internet, music network
NEW YORK, June 3 (Reuters) - ACTV Inc. <IATV.O> and TCI
Music Inc. <TUNE.O> said Thursday they will integrate ACTV's
HyperTV with TCI's Box Music Network, adding Internet
capabilities to the 24-hour programmable music channel.
While watching the Box Music Network, for example, users
will be able to log on to a Web site that corresponds to the
music video they are watching. The site would contain material
such as song lyrics and band member biographies, while
promoting online purchases, the companies said.
"We believe this new initiative with ACTV's HyperTV is a
logical extension of the direction we've been heading," Alan
McGlade, president and chief executive of Box Music Network,
said in a statement.
The Box Network, which is broadcast in the United States,
Europe and Latin America, changes its programming to meet the
different markets it serves, and provides viewers with the
option to call in or go online to request a video from an
option menu.
((--Simon Hirschfeld, New York Newsdesk, 212-859-1974,
simon.hirschfeld@reuters.com))
REUTERS
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