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Non-Tech : Any info about Iomega (IOM)?

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To: stock bull who wrote (44966)1/23/1998 1:56:00 PM
From: T-Lo Greens   of 58324
 
I've been out of IOM for about 3 months now and just got back in today. The threat from all the competitors has just been talk so far - i.e. Syquest, then Shark, now Sony. As we can see from the 4Q report, sales increased 37.7% while gross margins increased to 33.4% from 29% last year. I believe the gross margin is significant because either IOM is lowering their costs extremely well, or maintaining high-priced product sales. Obviously the demand for removable storage is outpacing the potential loss of market share due to competitors.
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